Blog

The best sellers are the ones who tell stories. Listen to hear Anecdote Principals, Mike Adams and Paul Ichilcik, share their insights on sales communication.

Developing your company strategy story can uncover a lot. Listen to hear how Founder and CEO at Teach for Australia, Melodie Potts Rosevear, discovered her company’s natural storytellers while developing their strategy story.

Change in an organisation can be difficult. Listen to hear Tully Cashman divulge key story strategies he has implemented at Cargill, after working with Anecdote.

Storytelling is a language skill, and we can learn a lot about learning storytelling from how we take on a new language. Shawn explains how.

Have you been in a boring presentation, wearily watching slide after slide? Listen to hear marketing guru and friend of Anecdote, Darren Woolley, unpack brand communication.

Story can be used in many parts of the interview process to make the tasks of the applicant and interviewer less challenging. Mark Schenk explains how.

Before people follow your ideas, they want to know what they mean to you as a leader, why you care. Try exploring one of these three story-based approaches.

When we hear stories of innovation, we learn what’s possible, what to do, and what to avoid. These eight story-based approaches will cultivate innovation.

In this blog post, Mike Adams explains how storytelling is about problem-solving and is also our primary mental tool for solving problems.

Sometimes asking for a favour is a good way to build rapport. Listen to hear how Benjamin Franklin turned a rival to a friend.