Archive for the ‘Podcast’ Category

070 – Prof. Christensen gets the job done

Posted by  Anecdote International —August 11, 2020
Filed in Insight, Podcast, Selling

What job does your customer hire your product to do? In this week’s episode, hear how Professor Clayton Christensen’s market research revolutionised the McDonalds milkshake.

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069 – How a reason can clarify your why

Posted by  Anecdote International —August 4, 2020
Filed in Culture, Insight, Podcast

How does adding one word to a question completely change what the answer will be? Listen to hear how Professor Ellen Langer changed the way we think about human behaviour.

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068 – How to animate Disney executive characters

Posted by  Anecdote International —July 28, 2020
Filed in Communication, Insight, Podcast, Selling

Do you understand what drives your business? Listen to hear how Bob Iger’s insight evolved Disney Animation for the better.

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067 – Born to run and still running

Posted by  Anecdote International —July 21, 2020
Filed in Employee Engagement, Fun, Podcast

Customer experience is the be all and end all. Listen to hear how Bruce Springsteen made a contract with his fans to give them the best show, night after night.

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066 – Atari hero transforms extraterrestrial into subterranean

Posted by  Anecdote International —July 14, 2020
Filed in Insight, Podcast

The quality of a product can kill a company. Listen to hear how video game manufacturer, Atari, lost all business in a matter of months.

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065 – It’s just like riding a bike 1200km

Posted by  Anecdote International —July 7, 2020
Filed in Anecdotes, Insight, Podcast

Can you think of a time when the odds weren’t in your favour, but you still made it work? Listen to hear the inspirational story of Jyoti Kumari and her 1200km journey.

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064 – Small cogs make a pretty fly wheel

Posted by  Anecdote International —June 30, 2020
Filed in Podcast, Strategy

Sometimes it’s the small things, the small changes, that make all the difference. Listen to hear how the British cycling team improved by 1% across the board and then won gold!

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063 – Don’t give up on your dirty laundry

Posted by  Anecdote International —June 23, 2020
Filed in Anecdotes, Communication, Culture, Podcast

Can you share an example of a time where you’ve refused to give up? Listen to hear Jaya Machet, an Anecdote Partner and Executive Coach, share a story that might spark your own!

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062 – Leading horses to water and lending hoses to fires

Posted by  Anecdote International —June 16, 2020
Filed in Communication, Leadership Posts, Podcast

Everyone uses analogies in their everyday conversations, but how can you use an analogy to sell an idea or reveal your employee’s potential? Listen to hear how you can, using the story of Seabiscuit.

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061 – New Behring’s for trains off the rails

How do your leaders respond in a crisis? Is their strategy succinct? Listen to hear how by removing ambiguity and clearly communicating with your employees can make all the difference.

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