Archive for the ‘Strategy’ Category
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The uncomfortable thing I keep finding when companies ask me to help with their strategy story
When the strategy story reveals there’s no strategy When a company asks me to help them craft their strategy story, I ask for their strategy …
Read MoreStop Saying Too Much: A Better Way to Present Strategy
Have you ever heard a presentation and an hour later struggled to describe what was said? The problem is usually that presenters try to say …
Read MoreUnderstanding why people really quit
Lately, I’ve been teaching people data storytelling. One of the common issues people want to tackle with data stories is the rise in resignations. Interestingly, …
Read MoreBuilding Belief in your Strategy
A strategy your people can’t believe will fail. So how does one craft and share a believable strategy? First, people want to know the company’s …
Read MoreA company story is more than a single story
Filed in Business storytelling, Corporate Storytelling, Strategy
A company is defined by its stories. Shawn explains what every business needs to consider when crafting a company story.
Read MoreAudio blog: Using story to move from strategy to action
Filed in Business storytelling, Communication, Corporate Storytelling, Strategy
Paul explains how your communications can create urgency for change and how you can choose to communicate in a way that just provides understanding or one that also prompts action.
Read More096 – Boarders stories and smoking guns
Filed in Business storytelling, Insight, Podcast, Strategy
Finding out the details will help you reveal insights. Listen to hear how Airbnb used storyboarding to find insights that influenced their strategy.
Read More088 – Corporate Storytelling—Strategy development and communication with Melodie Potts Rosevear
Developing your company strategy story can uncover a lot. Listen to hear how Founder and CEO at Teach for Australia, Melodie Potts Rosevear, discovered her company’s natural storytellers while developing their strategy story.
Read More072 – All about the strategy story
Does your company have a strategy, but no one knows it? Listen to hear Shawn and Mark’s experience crafting companies’ strategy stories with one simple structure.
Read More064 – Small cogs make a pretty fly wheel
Sometimes it’s the small things, the small changes, that make all the difference. Listen to hear how the British cycling team improved by 1% across the board and then won gold!
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