Archive for the ‘Strategy’ Category

Understanding why people really quit

Posted by  Shawn Callahan —July 20, 2023
Filed in Communication, Employee Engagement, Strategy

Lately, I’ve been teaching people data storytelling. One of the common issues people want to tackle with data stories is the rise in resignations. Interestingly, …

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Building Belief in your Strategy

Posted by  Shawn Callahan —July 13, 2023
Filed in Business storytelling, Communication, Strategy

A strategy your people can’t believe will fail. So how does one craft and share a believable strategy? First, people want to know the company’s …

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A company story is more than a single story

Posted by  Shawn Callahan —September 12, 2022
Filed in Business storytelling, Corporate Storytelling, Strategy

A company is defined by its stories. Shawn explains what every business needs to consider when crafting a company story.

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Audio blog: Using story to move from strategy to action

Paul explains how your communications can create urgency for change and how you can choose to communicate in a way that just provides understanding or one that also prompts action.

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096 – Boarders stories and smoking guns

Posted by  Anecdote International —February 23, 2021
Filed in Business storytelling, Insight, Podcast, Strategy

Finding out the details will help you reveal insights. Listen to hear how Airbnb used storyboarding to find insights that influenced their strategy.

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088 – Corporate Storytelling—Strategy development and communication with Melodie Potts Rosevear

Posted by  Anecdote International —December 15, 2020
Filed in Communication, Podcast, Strategy

Developing your company strategy story can uncover a lot. Listen to hear how Founder and CEO at Teach for Australia, Melodie Potts Rosevear, discovered her company’s natural storytellers while developing their strategy story.

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072 – All about the strategy story

Posted by  Anecdote International —August 25, 2020
Filed in Podcast, Strategy

Does your company have a strategy, but no one knows it? Listen to hear Shawn and Mark’s experience crafting companies’ strategy stories with one simple structure.

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064 – Small cogs make a pretty fly wheel

Posted by  Anecdote International —June 30, 2020
Filed in Podcast, Strategy

Sometimes it’s the small things, the small changes, that make all the difference. Listen to hear how the British cycling team improved by 1% across the board and then won gold!

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059 – Turning point between The Rock and a hard place

Posted by  Anecdote International —May 26, 2020
Filed in Employee Engagement, Insight, Podcast, Strategy

Every interaction you have with an employee is an opportunity to build engagement or destroy it. What do you usually do? Listen to hear how a small moment influenced how Dwayne ‘The Rock’ Johnson interacts with fans!

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Stop presenting the strategy and start communicating it

Posted by  Paul Ichilcik —February 3, 2020
Filed in Business storytelling, Communication, Strategy

As 2020 begins, many leaders will be confidently presenting new strategies and most people will be wearily dismissing them. What key point are they missing?

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