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Years
Shawn’s book recommendations for 2023
I joined a book club this year and rediscovered my love for fiction. Probably because of that, I’ve been giving serious thought about the book …
Read MoreRaise the stakes
Filed in Business storytelling, Communication, Corporate Storytelling
Master the art of adding drama to business stories for enhanced engagement and comprehension while maintaining authenticity and effectiveness.
Read MoreA good story surprises us
I can think of nothing that an audience won’t understand. The only problem is to interest them; once they are interested they understand anything in …
Read MoreWhen to use a story to structure an entire presentation
Filed in Business storytelling, Communication, Corporate Storytelling
Stories elevate business presentations, making them memorable and impactful. Drawing from Kahneman’s insights, stories influence decision-making by engaging our “remembering self.” Whether structuring a presentation entirely as a narrative or sprinkling stories throughout, storytelling enhances understandability, emotion, and memorability. As businesses present data, products, or proposals, the power of stories remains undeniable. Harness it wisely.
Read MoreUnderstanding why people really quit
Lately, I’ve been teaching people data storytelling. One of the common issues people want to tackle with data stories is the rise in resignations. Interestingly, …
Read MoreBuilding Belief in your Strategy
A strategy your people can’t believe will fail. So how does one craft and share a believable strategy? First, people want to know the company’s …
Read MoreEating our own dog food: How Anecdote is using story to transform
Filed in Business storytelling, Communication, Corporate Storytelling, Culture
You’ve probably heard people like us say, “To transform your culture, you need to change the stories you tell.” But what does that look like? Rob shares an example that’s happening within Anecdote.
Read MoreLearning by Immersion: Lessons from Paul McCartney
Filed in Business storytelling, Communication, Corporate Storytelling, Insight
Paul McCartney is famous for not being able to read or write music. So what can we learn about mastering storytelling from how he acquired his musical prowess?
Read MoreHow to connect in the virtual world
Filed in Business storytelling, Communication, Corporate Storytelling
Building rapport is just as important in the virtual world as in person, but you need to be more purposeful about it when you’re not physically present.
Read MoreData storytelling: Using number translations to give data meaning
Filed in Business storytelling, Communication, Corporate Storytelling
The objective of a number translation is to reframe a number into something decision-makers have personally experienced, something they can feel. In this blog post, Shawn Callahan shares his technique.
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