Story-Powered Communication®

ANECDOTE TAKES YOU
  • Seeking European Partners
  • Seeking European Partners
  • Seeking European Partners
  • Seeking European Partners
  • Seeking European Partners
  • Seeking European Partners
  • Seeking European Partners
  • Seeking European Partners
  • Seeking European Partners
  • Seeking European Partners
  • Seeking European Partners
  • Seeking European Partners
  • Seeking European Partners
  • Seeking European Partners
       

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PUTTING STORIES TO WORK

The award-winning business book by Shawn Callahan—Founder of Anecdote—about Mastering Business Storytelling.

Learn the business storytelling secrets Shawn shares with leaders around the world and now applied in Global 1000 companies.

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Putting Stories to Work paperback

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Our most popular programs

STORY SKILLS

How to influence, engage
and inspire with stories.

Story skills logo

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STORY SKILLS

How to connect, influence
and sell with stories.

Storytelling for Sales logo

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STRATEGY STORY

Helping organisations make
their strategies stick.

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Anecdote helps you tap into the natural power of stories to simplify change and make your strategy stick.

We help your business to be more human and engaging.

Story-driven change

Change is energised by:

To succeed you need all three.

 

Our core team

 

Abby Guiyab

—business support. Abby is our go-to when we want something done in marketing or sales, such as opportunities research, social prospecting, or messaging. She helps us 'buy more time' in our workday so that we can focus on the things we do best, letting us work on our business rather than in it.

Callum Gallagher

—business support. Callum is a recent Law and International Relations graduate who supports our team and our global partner network. He ensures our products are delivered well ahead of time, provides technological support, and regularly conducts quality research to help push Anecdote forward.

Cynden Adams

—communication and product development. Cynden is a recent Journalism and Communication graduate. She tells our story through marketing and social media, and works with our team to ensure our products are of the highest quality and incorporate our latest research.

Georgia Callahan

—events and sales specialist. Georgia is helping us establish our London office. She gets the word out about our approach, in a new market, based on her extensive events and customer service experience. Always with a smile, Georgia will help you make the most of storytelling for your business.

Jane Taylor

—business manager. Jane keeps the company back-end running smoothly. She will ensure your customer experience is first-rate!

Kerenza Smith

—visual impact. Kerenza directs the graphic design crew to ensure the materials we work with and present are high quality and have the impact we need. It's not just creating glossy materials, it's about the best visual representation for the job.

Mark Schenk

—storytelling and business. Mark has co-created and delivered our workshops and projects since 2004. He helps leadership teams across the globe find practical ways to improve their business with story. Based in Melbourne.
m: +61 412 429 852

Mark’s speaker profile.

Mike Adams

—author of Seven Stories Every Salesperson Must Tell. Mike applies his international multi-industry sales experience to Anecdote's Story-Powered Sales™ Program.
Based in Melbourne.
m: +61 435 724 496

Paul Honeywell

—chairman, business strategist and storyteller. Paul is an experienced consultant and business leader. He has worked with clients all over the world to engage their employees and deliver their strategies using storytelling.
Based in the UK.
m +44 7785 226669.

Paul Ichilcik

—expert facilitator and story consultant. Having worked for Amazon, Microsoft, and multiple C-level executives, Paul has been immersed in practical storytelling. He has crafted countless narratives, led hundreds of workshops, and consulted to leaders globally. Based in Sydney.
m: +61 412 407 002

Paul Smitz

—words. Paul uses his editing and writing expertise to help make our content as engaging and readable as possible, with a minimum of pedantry.

Shawn Callahan

—founder, story specialist and consultant. Shawn ensures our methods are of the highest quality and he'll be there to guide your people through the most challenging stages.
Based in Melbourne.
m: +61 410 346 343

Shawn's speaker profile.

 

Anecdote is the largest network of business story practitioners in the world.

See our Global Partners

Map of Anecdote Global Partners

A few of our Clients

Yammer logo
IBM logo
Microsoft logo
Shell logo
KPMG logo
Bayer logo
Syngenta logo
SAP logo
Mars logo
Rio Tinto logo
BHP Billiton logo
InterContinental Hotels Group logo
AMP logo
Origin logo

Our latest Blog posts…

What Kevin Hart and Brené Brown can teach us about vulnerability and humour in stories

Posted by  Shawn Callahan —February 10, 2020
Filed in Anecdotes, Business storytelling, Communication
A new type of speaker is emerging: part personal adviser, part comedian. I have two examples in mind. One is a researcher who spent 20 years studying courage, vulnerability, shame, and empathy. The other is a comedian who gained his stand-up chops in the comedy clubs of New York. The researcher starts with human insights […]
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Stop presenting the strategy and start communicating it

Posted by  Paul Ichilcik —February 3, 2020
Filed in Business storytelling, Communication, Strategy
As 2020 begins, many leaders will be confidently presenting new strategies and most people will be wearily dismissing them. There’s a story behind this common disconnect. To download a PDF version of this article, click here. To watch our short video series where Paul shares insights from this article, click here. Mind over what matters […]
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Seeking European Partners

Posted by  Shawn Callahan —January 27, 2020
Filed in Business storytelling, News
Are you looking to add business storytelling to your portfolio of training programs? Do you share our desire to bring humanity back to large corporations? We want to expand our partner network in Europe to coincide with the launch of our new office in the UK that will support you to find and deliver excellent […]
Read More

Read our blog