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In Episode 220 Paul Fairweather joins Anecdotally Speaking to discuss all things storytelling and creativity in business and beyond. In Episode 220 of Anecdotally Speaking, …

This week, I Zoomed with the head of marketing at an insurance company in New York. At one point, he talked about crafting brand stories …

I’m about halfway through writing a new book in which I recount 40+ tips for business storytelling. It’s the sort of book you can dip …

It’s important to verify the stories you hear. One story I didn’t verify was the one I read in James Clear’s book, Atomic Habits, about …

Learn how to use storytelling to capture and transfer vital knowledge when key personnel leave your company, preserving strategic vision, core values, and critical relationships to ensure continuity and maintain a competitive edge.

Master the art of adding drama to business stories for enhanced engagement and comprehension while maintaining authenticity and effectiveness.

If you talk to a man in a language he understands, that goes to his head. If you talk to him in his language, that …

During The Voice referendum campaign, we sadly witnessed the power of disinformation. And in most cases, the YES response was to argue or disagree with …

I can think of nothing that an audience won’t understand. The only problem is to interest them; once they are interested they understand anything in …

Stories elevate business presentations, making them memorable and impactful. Drawing from Kahneman’s insights, stories influence decision-making by engaging our “remembering self.” Whether structuring a presentation entirely as a narrative or sprinkling stories throughout, storytelling enhances understandability, emotion, and memorability. As businesses present data, products, or proposals, the power of stories remains undeniable. Harness it wisely.