Archive for the ‘Business storytelling’ Category

How to encourage your people to get vaccinated

Shawn Callahan lays out a story-powered approach to encouraging people to get vaccinated. This blog post is the first of a series and focuses on correcting misinformation.

Read More

097 – Beware your inner thespian

Posted by  Anecdote International —March 2, 2021
Filed in Business storytelling, Communication, Podcast

Is a good presenter always a good business storyteller? Listen to hear Anecdote Partners, Sarah Jane McKechnie and David Pullan provide thought-provoking insights.

Read More

096 – Boarders stories and smoking guns

Posted by  Anecdote International —February 23, 2021
Filed in Business storytelling, Insight, Podcast, Strategy

Finding out the details will help you reveal insights. Listen to hear how Airbnb used storyboarding to find insights that influenced their strategy.

Read More

095 – Wolf stories in sheep’s clothing

Posted by  Anecdote International —February 16, 2021
Filed in Business storytelling, Communication, Culture, Podcast

People tend to do what they have always done, and sometimes without reason. Listen to hear how a grandmother’s necessity became her children’s norm.

Read More

094 – Building bridges to thaw the frozen

Posted by  Anecdote International —February 9, 2021
Filed in Business storytelling, Podcast, Selling

How can you change the direction of a conversation that is going off track? Listen to hear from storytelling expert and Anecdote Partner, Param Venkat.

Read More

093 – Green team schemes screen fiends

Posted by  Anecdote International —February 2, 2021
Filed in Business storytelling, Employee Engagement, Podcast

Emotion leads to action. Listen to hear a story about how an internal group’s sustainability initiative resulted in behaviour change.

Read More

092 – Seg no way

Posted by  Anecdote International —January 26, 2021
Filed in Business storytelling, Podcast

What problem is your product solving? Listen to hear how Dean Kamen’s Segway was an overnight success and not much more than that.

Read More

091 – Fire chief’s great instincts before bingo bango

Posted by  Anecdote International —January 19, 2021
Filed in Business storytelling, Communication, Podcast

It is hard to put a dollar amount on experience, but it can be the difference between life and death. Listen to hear how a veteran made a quick decision.

Read More

086 – Corporate Storytelling—Innovation with Paul Chapman

How can you utilise story techniques when presenting an innovation? Listen to hear innovation expert, Paul Chapman, share his experiences.

Read More

084 – Corporate Storytelling—Values communication with Indranil Chakraborty

Posted by  Anecdote International —November 17, 2020
Filed in Business storytelling, Corporate Storytelling, Podcast

How can you inspire your team to hold your company values? Listen to hear Indranil Chakraborty, a storytelling expert and Anecdote Partner, unpack values communication.

Read More