Archive for the ‘Business storytelling’ Category

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Five conditions that encourage stories

Posted by  Shawn Callahan —January 20, 2011
Filed in Business storytelling

If you read this blog there is a good chance you firmly believe in the power of stories. You might have also come to the conclusion, like I have, that it’s mighty hard to find stories when you need them. A better strategy is to collect stories when they’re told, index them and be able […]

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The Uncanny Valley of Business Storytelling

Posted by  Shawn Callahan —January 4, 2011
Filed in Business storytelling, Communication

Why do some business storytelling efforts fail spectacularly? I hear sponsors of some of these failed attempts (they’re brave enough to call us in after their bad experience) saying, “storytelling just didn’t suit our culture” or “we just didn’t click with the person we brought in to help us.” I suspect these are merely superficial […]

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Anecdote’s Storytelling Workshop in London – Feb 2011

Posted by  Shawn Callahan —December 13, 2010
Filed in Business storytelling, News

To register for this workshop visit http://anecdote-sbl-london-2011.eventbrite.com/ Wednesday 16th February 2011, 9am-5pm Seats are limited. Last year we sold out quickly. Please register to confirm your seat. “Last year when I ran this workshop in London two participants, Kevin and Greg, moved their families to Australia and Kevin is now working for Anecdote. So is […]

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How Story Collection Won the War

Posted by  Kevin Bishop —November 23, 2010
Filed in Anecdotes, Business storytelling

I recently read a fascinating account of how story collection made a real difference in America winning the Second World War (or at least their part in it). Rob Yeung tells the story about the United States Army Air Forces (USAAF) and the psychologist John C. Flanagan in his recent book The Extra One Per […]

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In praise of imperfect stories

Posted by  Shawn Callahan —November 4, 2010
Filed in Anecdotes, Business storytelling

My daughter and I recently watched The Rocky Horror Picture Show and our DVD has the option to play the audience participation sound track while you watch the movie. It brought back fond memories from the early eighties going to screenings where we would take our rice, water pistols, confetti and newspapers and for every […]

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Leadership at all levels

Posted by  Mark Schenk —October 13, 2010
Filed in Anecdotes, Business storytelling

I spend an enjoyable day yesterday at the AFR leadership conference in Sydney. The first speaker was Alex Malley, CEO of CPA Australia. Alex noted that all of us have childhood experiences that shape our views on leadership. He told a story about his first leadership experience. My recollection of his story is as follows: […]

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A simple practice for building your story repertoire

Posted by  Shawn Callahan —September 19, 2010
Filed in Anecdotes, Business storytelling

How do you remember so many stories? I get this question a lot and for some time I didn’t really know the answer. I certainly believe stories are important, that they are memorable, help you connect with your audience and all the other many benefits we talk about on this blog. But how does one […]

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How do you organise your stories?

Posted by  Shawn Callahan —August 17, 2010
Filed in Business storytelling, Communication

I didn’t realise it at the time but when we started this blog back in 2004 we were creating a type of story bank where we could go back and retrieve great stories to tell. Recently we have made this more accessible with Story Finder. We have an even more sophisticated system we use internally […]

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Stories or just the facts?

Posted by  Shawn Callahan —August 6, 2010
Filed in Anecdotes, Business storytelling

Bob Dickman, who wrote Elements of Persausion, just sent me this note that has this thought provoking story in it which I though you would like. If you are in California you might like to attend his storytelling workshop. I’ve just returned from visiting some friends of mine in Maui. They told me an amazing […]

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Richard Branson launches Virgin Money with a simple clarity story

Posted by  Shawn Callahan —August 1, 2010
Filed in Anecdotes, Business storytelling, Strategy

Last week I was driving to basketball with my daughter listening to Hamish and Andy on the radio. Richard Branson was up next to talk about the launch of Virgin Money and this is what he said (perhaps not word perfect but how I remember it): Andy: so tell us about this new venture Sir […]

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