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The Essentials of Business Storytelling View more presentations from Shawn Callahan

For the past two years Shawn and I have deliberately ignored Dave Snowden’s regular pot-shots at our work and maintained the civility that we think is both appropriate and necessary when operating in such a complementary and emerging space. It hasn’t been easy to swallow at times. In his most recent instalment Dave takes thestorytest […]

This story was told the other day by General David Petraeus (The head of all international forces in Afghanistan) just before a press conference illustrating the meaning of true importance. “This was about 20 years ago when I was the aide to the Army Chief of Staff in the Pentagon and Colin Powell was the […]

We developed TheStoryTest.com to help you build your skill to identify stories. Quite frankly it’s hard to be a good storyteller if you can’t tell the difference between a story and say, an opinion, or an analogy or even a case study. A good storyteller’s ears prick up as soon as one starts and they […]

One of the basic requirements for any form of successful communication is the listener understands what’s being said. However we often face the challenge when trying to get our message understood of the “curse of knowledge“. Once we know something, we find it hard to imagine what it was like not to know it. Our […]

Annette Simmons says that there are some story types you just should know and be able to tell, namely: Who am I? and Why am I here? I’d like to add another story type which will help you to connect, which I’ll call the “I’m Like You” story. Robert Cialdini describes a fascinating experiment in […]

We are always on the lookout for good stories. I found this one today on the PassionHR list on YahooGroups: As she stood in front of her 5th grade class on the very first day of school, she told the children an untruth. Like most teachers, she looked at her students and said that she […]

I am constantly surprised of the most unlikely places and situations where you hear great stories. Last weekend the family and I were over in South Melbourne doing some shopping. I was standing in the queue to pay for an item (see, I know my place in the shopping process!) and was reading a handwritten […]

My friend Donal O Duibhir keeps an eye out for story-related tidbits for me (thanks Donal). Today he sent me this 5 min video of Scott Berkun describing how to deliver an Ignite talk (sounds just like a Pecha Kucha). He starts with “I think storytelling is everything …” Nice. You have my attention Scott. […]