Archive for the ‘Business storytelling’ Category

Fact telling versus story telling

Posted by  Shawn Callahan —January 20, 2013
Filed in Business storytelling

I’m just reading the Art of Explanation by Lee LeFever. I’m at the chapter on storytelling and LeFever opens with two ways to describe a …

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Even Lance Armstrong is jumping on the ‘story’ bandwagon

Posted by  Kevin Bishop —January 18, 2013
Filed in Business storytelling

Just be reading the transcript of Oprah’s interview with disgraced drug cheat, Lance Armstrong and was intrigued by how even he keep using the term …

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Storytelling Tips for Leaders – Be Natural

Posted by  Shawn Callahan —January 18, 2013
Filed in Business storytelling

One of the other reasons why you don’t want to turn your storytelling into a performance is explained in this post I wrote on the …

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Storytelling for sales – announcing our latest offering

Posted by  Kevin Bishop —January 15, 2013
Filed in Business storytelling

At the end of the day, we are all looking for better ways to sell. This means better ways to build relationships with our clients, …

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Calling all you story spotters

Posted by  Kevin Bishop —January 11, 2013
Filed in Business storytelling

I have been doing a lot of thinking lately around the concept of story-triggering. How people’s, especially leaders, actions cause people to retell the story …

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Storytelling Tips for Leaders – Spotting Stories

Posted by  Shawn Callahan —January 10, 2013
Filed in Business storytelling

This is the first in a series we’ve recorded. If you would like to see them every Monday morning subscribe to our YouTube Channel and …

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Sir Alex Ferguson’s secret sauce

Posted by  Kevin Bishop —December 20, 2012
Filed in Business storytelling

Sir Alex Ferguson, the Manager of Manchester United Football Club, recently gave a talk to academics at the Harvard Business School. Ferguson, who has recently …

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Even small stories are better than no stories

Posted by  Shawn Callahan —December 14, 2012
Filed in Business storytelling

Last week I ran a workshop for an investment firm to help their senior leaders appreciate their role in fostering their culture. Before the event …

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Business Storytelling – the rookie error

Posted by  Mark Schenk —December 12, 2012
Filed in Business storytelling

What’s your reaction when someone, in a business context, says “let me tell you a story?” I often ask this question during our Storytelling for …

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The Story of Malaysian Airlines and Business Storytelling

Posted by  Shawn Callahan —December 10, 2012
Filed in Business storytelling

Business Storytelling helps Malaysian Airlines Implement new Ticketing System from Anecdote on Vimeo.

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