Blog

By Christopher Kogler, an Anecdote partner based in the USA. I recently had the pleasure of interviewing a senior sales manager for a big box …

Your willingness to share a failure can have a powerful effect. I remember this one clearly. It was a real punch to the gut. I …

By Paul Joosten, an Anecdote Partner based in the Netherlands ‘In our company, I like to work with people who have the courage to make mistakes!’ So …

By Amanda Marko, an Anecdote Partner based in the USA On the main convention floor of Madison Square Garden in New York City, thousands of …

Often people mistakenly think oral stories are about words when in fact good oral stories are about pictures and emotions. When you hear a story …

This week I’ve been at the Middle East Leadership Communication Conference in Abu Dhabi. I ran a Storytelling for Leaders workshop and gave a keynote …

Stories have incredible natural power and they help us to have impact and be heard over the bombardment of information people receive every day. So, …

I’ve just spent a week travelling the California coast with my brother, Scott. We visited many restaurants and wineries but the ones that stand out …

From Anecdote partner Indranil Chakraborty. Close to midnight on a humid, monsoon-laden day in August 2011, a few of my colleagues and I were staring …

Salespeople detest brand gobbledygook. And it’s no wonder. Have you heard brand lingo lately? Lovemarks, saliency, brand-defined competitive sets, brand character, brand claims, brand personality, …