Archive for the ‘Corporate Storytelling’ Category

103 – Cut glass shatters jeweller

What you say can have a huge impact on how people perceive you and your organisation. Listen to hear how one CEO got it wrong and cost his company millions.

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102 – Hidden Figures the prequel

Are you looking for a key that will unlock new skills or information? Listen to hear how persistence led Shawn to a groundbreaking discovery.

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Seven ways to win tenders by thinking like a military commander

Posted by  Mike Adams —March 25, 2021
Filed in Business storytelling, Corporate Storytelling, Selling

Like a General in war, you normally don’t have the full picture in a sales engagement. Nonetheless, it’s the salesperson’s responsibility to know what is going on.

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Calling all communicators: Stand up for story!

Posted by  Paul Ichilcik —March 18, 2021
Filed in Anecdotes, Business storytelling, Corporate Storytelling

Storytelling is how we’ve shared ideas since the start of time. But somewhere along the way, we adopted an overly rational way of conveying information. It’s time to redress the balance.

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How to encourage your people to get vaccinated

Shawn Callahan lays out a story-powered approach to encouraging people to get vaccinated. This blog post is the first of a series and focuses on correcting misinformation.

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090 – Corporate Storytelling—Job applications and interviews

Posted by  Anecdote International —January 12, 2021
Filed in Communication, Corporate Storytelling, Podcast

How do you establish rapport and connection in a job interview? Listen to hear how the use of story can give you a special edge in the job application and interview process.

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089 – Corporate Storytelling—Sales communication with Mike Adams and Paul Ichilcik

Posted by  Anecdote International —December 22, 2020
Filed in Communication, Corporate Storytelling, Podcast, Selling

The best sellers are the ones who tell stories. Listen to hear Anecdote Principals, Mike Adams and Paul Ichilcik, share their insights on sales communication.

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087 – Corporate Storytelling—Culture change and change management with Tully Cashman

Change in an organisation can be difficult. Listen to hear Tully Cashman divulge key story strategies he has implemented at Cargill, after working with Anecdote.

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086 – Corporate Storytelling—Innovation with Paul Chapman

How can you utilise story techniques when presenting an innovation? Listen to hear innovation expert, Paul Chapman, share his experiences.

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085 – Corporate Storytelling—Narrative insight with Bernard and Tracey Swanepoel

Posted by  Anecdote International —November 24, 2020
Filed in Corporate Storytelling, Insight, Podcast

The shortest distance between two people is a story. Listen to hear strategy and leadership experts Bernard and Tracey Swanepoel share their experience in story listening.

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