Archive for the ‘Business storytelling’ Category
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Years
Data storytelling: Using number translations to give data meaning
Filed in Business storytelling, Communication, Corporate Storytelling
The objective of a number translation is to reframe a number into something decision-makers have personally experienced, something they can feel. In this blog post, Shawn Callahan shares his technique.
Read MoreReplay 112 – FedEx helicopter story absolutely positively flies
Filed in Anecdotes, Business storytelling, Corporate Storytelling, Podcast
If you give your employees guiding principles rather than rules, they will do amazing things. We replay Doug Keeley’s favourite business story of all time.
Read More149 – Natural selection of the fittest story
Filed in Anecdotes, Business storytelling, Corporate Storytelling, Podcast
If you want to change someone’s mind, you need to find a range of stories, not just one. Listen to hear how Charles Darwin formulated and gained support for his theory of evolution.
Read More148 – When sense takes flight
Filed in Business storytelling, Corporate Storytelling, Podcast
Your decisions can have unintended consequences, so give them careful consideration. Listen to hear how one man’s decision caused the deaths of millions of people.
Read More147 – The chemistry of hot and cold states
Filed in Anecdotes, Business storytelling, Corporate Storytelling, Podcast
Context and emotional state determine success, so when stakes are high, consider simulating the scenario as best you can. Listen to hear how a premier league soccer coach did just that.
Read More146 – The Assistant Director’s cut
Filed in Anecdotes, Business storytelling, Corporate Storytelling, Podcast
Trust those around you; as a leader, you don’t always need to make the final decision. Listen to hear how an actor handles starring in and directing a movie.
Read More145 – Dark mansions made of cubes and squares
Filed in Anecdotes, Business storytelling, Corporate Storytelling, Podcast
When you start something, stick with it until you finish it. Listen to hear how an English mathematician solved the world’s longest-standing maths problem. Shawn …
Read More144 – Science warms up to story
Filed in Anecdotes, Business storytelling, Corporate Storytelling, Podcast
To build trust, you need to share emotional information. Listen to hear how three studies found a link between oxytocin and behaviour change.
Read MoreThe Science of Storytelling
Over the past 50 years, fascinating research has revealed the impact stories can have when human beings use them to communicate. We summarise our favourite studies.
Read MoreReplay 107 – You just might do it if you don’t know you can’t
Filed in Anecdotes, Business storytelling, Corporate Storytelling, Podcast
Mindset has an incredible impact on performance. Listen to hear how George Dantzig solved two famously unsolvable mathematics problems.
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