Archive for the ‘Business storytelling’ Category

Putting Stories to Work wins Axiom Business Books gold award

Posted by  Mark Schenk —April 20, 2017
Filed in Business storytelling, News

Shawn Callahan’s book, Putting Stories to Work, has been awarded a joint Gold Medal at the Axiom Business Book Awards. Learn about his writing journey here.

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Just how personal can you be when telling a connection story?

Posted by  Claire Scobie —March 17, 2017
Filed in Business storytelling, Leadership Posts

With a connection story it’s important to reveal something about yourself to create a bond with your audience. Find out how personal you should be here.

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Don’t try to change someone’s mind, do this instead

Posted by  Shawn Callahan —March 15, 2017
Filed in Business storytelling, Collaboration, Culture

If you want to change someone’s mind about something, facts may not help you. So what do you do if changing minds or culture is important for your business?

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Master the art of collecting stories with these resources

Posted by  Tom Graves —March 9, 2017
Filed in Business storytelling, Communication

How do we collect stories? How do we know which stories to collect, and why? Make collecting stories easy with these easy to use techniques.

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Improve the effectiveness of what you do with feedback loops and stories

Posted by  Tom Graves —March 7, 2017
Filed in Business storytelling, Collaboration

How do we learn in action? How do we improve what we do – particularly when working together with others? Try feedback loops and stories as described here.

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Beat business jargon by using stories to counter smart-talk

Posted by  Tom Graves —March 2, 2017
Filed in Business storytelling, Insight

He looks the part; knows all the right business jargon; can quote chapter-and-verse from all the best-known practitioners. But is it all empty ‘smart-talk’?

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Discovering your strategy with a business strategy story

Posted by  Shawn Callahan —February 24, 2017
Filed in Business storytelling, Strategy

Companies often mistake planning for strategy. This is particularly true of large organisations. Understand the benefits of a business strategy story here.

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The Value of Stories in Successful Project Delivery

Stories can be used to keep a project’s purpose front-of-mind, ensuring that it stays true to the original intent. Learn how stories can help in this post.

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How to use story skills for great causes

Posted by  Shawn Callahan —February 14, 2017
Filed in Business storytelling, Insight

Read how Paul Costello uses story skills to counter negative stories and overcome racism in his work with government and non-profit agencies.

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How to capture stories using places and props

Posted by  Tom Graves —February 10, 2017
Filed in Business storytelling, Insight

Where are some of your story-places – where stories gather to tell themselves? What props do you use to get the stories to flow? Find some ideas here.

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