HERE ARE WHAT SOME OF OUR CUSTOMERS HAVE SAID ABOUT STORYTELLING FOR LEADERS:
“I was looking around for a company to help Mars develop the ability to be more inspirational in our communications to our associates, when I had the opportunity to be a mentor on a GM development program. It was there that I first had a taste of Anecdote’s storytelling training. I knew then and there that this was what I had been searching for, and I arranged for Anecdote to train my own team and Mars’ wider leadership team.
It’s amazing the difference it has made, turning communication into inspiration. The feedback we’ve had from associates has confirmed to me that this was a fantastic investment, one where I have developed a new skill that I love.”
—Gerry Lynch, Mars Inc.
“Anecdote took the leadership of NAB through Storytelling for Leaders, which was both enjoyable and compelling in reinforcing why we simply had to learn the art of storytelling to improve our personal leadership effectiveness and engagement. As part of the program, we organised an offsite for around 40 of my senior leaders. Each of my direct reports told a story about the work achievement they were most proud of, and there were stories about when people had most effectively and proudly demonstrated one of NAB’s five core values.
These sessions helped embed what our five core values are and what they look like in practice, plus our team left the conference confident of the difference we were making to the business – and highly engaged. Part of the impact was to move our staff engagement score from 36% to 63%, a result we are all very proud of.”
—Mal Carter, National Australia Bank
“To us as a Corporate Affairs team, being able to communicate simply and effectively is the most important skill as both leaders and professional communicators. When it came to finding a provider to train our team at our regional conference, we wanted only the best. Anecdote came highly recommended from within our organisation.
The day was most enjoyable, and the icing on the cake was a significant win for two of our team, who used their new skills in a highly successful negotiation that afternoon. The net result was that by the end of the day, the training had already paid for itself – many times over. We are all thrilled and excited by the world of storytelling the program has opened up to us.”
—Catherine Pemberton, Wrigley
“We ran Anecdote’s Storytelling for Leaders program at an offsite meeting for our research division. I wanted to broaden our senior scientists’ communication skills and rethink how they talked about their work.
The feedback I got from them afterwards was incredibly positive. Even years later, several of the scientists were saying the workshop had transformed how they interacted with customers and research partners, both one-to-one and giving presentations. They felt comfortable going beyond the graphs and data they usually talked about to take a more personal approach, telling their own stories and building rapport.”
—Carrie Bengston, CSIRO