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IABC Survey shows strategic narratives linked to effective change
The International Association of Business Communications (IABC) recently published the findings from its internal communication (iC) survey for 2013. It was interesting to see it …
Read MoreTo John Hagel: please don’t take story out of corporate narrative
John Hagel is a highly influential business thought leader. He heads up a think tank for Deloitte Touche in the USA and has written some …
Read MoreHow to get all your executive team on the same page with your strategy
Have you ever had that feeling that your executive team is all saying they understand and support the strategy but you sense that they are …
Read MoreA strategic story mustn’t be a script
Smart people hate to be told what to do or say. Yet way too often leaders are given a standard set of powerpoint slides or …
Read MoreDon’t send your strategic story to sea on the Titanic
We help lots of organisations turn their strategies into memorable and concrete strategic stories. In doing so, a key factor is ensuring its not a …
Read MorePulling the strategy together with a story
Last week I flew to Vienna to help a pharmaceutical company develop their strategy. It was a two day event. We used the first day …
Read MoreThe Role of Storytelling in Government
“Government managers secure the resources they need to operate not by selling products and services to individual customers, but by selling a story of …
Read MoreBringing strategy alive with an anecdote
Herb Kelleher [the longest-serving CEO of Southwest] once told someone, “I can teach you the secret to running this airline in thirty seconds. This is …
Read MoreEngaging the C-suite
Last year IBM released their Global CEO Study 2012, which involved more than 1,700 CEOs, general managers and senior public sector leaders from around the …
Read MoreBad strategy
I recently had the opportunity (and privilege) to attend a masterclass with [Richard Rumelt](http://www.strategyland.com/), one of the world’s most influential thinkers on strategy and management, …
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