Author Archive

How to practice storytelling while getting real work done

Posted by  Shawn Callahan —November 17, 2016
Filed in Business storytelling

You only get better by telling stories and getting feedback, ideally where it matters – in the workplace. Find tips on how to practice storytelling here.

Read More

Business storytelling methods for lawyers and law firms

Posted by  Shawn Callahan —October 25, 2016
Filed in Business storytelling, Employee Engagement

Like any professional service provider, a lawyer must make a good connection with a potential client. Learn how business storytelling can help.

Read More

Storytelling for Sales: Canberra 2016

Posted by  Shawn Callahan —September 12, 2016
Filed in Business storytelling, Events, Selling

Our Storytelling for Sales Program will develop your storytelling sales techniques and help you build a better story repertoire. Get the details here.

Read More

Set ground rules for workshops or presentations like a master

Posted by  Shawn Callahan —August 30, 2016
Filed in Anecdotes, Business storytelling

Learn how Billy Crystal sets the rules with his audiences – no phones and no recording. Try it when you next set ground rules for workshops / presentations.

Read More

The role of stories in data storytelling

Posted by  Shawn Callahan —August 4, 2016
Filed in Business storytelling

How do you make sense of a mass of data, to gain insights and inspire people to change? Learn how story techniques can help the data analysis process.

Read More

How moral persuasion can be used to strengthen your stories

Posted by  Shawn Callahan —August 3, 2016
Filed in Business storytelling

When telling stories to convince someone of a particular point of view, build in moral persuasion and you’ll be more convincing. Learn more here.

Read More

The Ethics of Storytelling in Business

Posted by  Shawn Callahan —July 19, 2016
Filed in Business storytelling

With so many business people learning story skills there is a greater chance for them to be misused. So how do you maintain the ethics of storytelling?

Read More

Creating a customer service culture through storytelling

Posted by  Shawn Callahan —July 15, 2016
Filed in Business storytelling, Culture

Want to change the culture of your business? Change the stories being told in it. Learn how sharing stories can embed a great customer service culture here.

Read More

Getting things done with a Bullet Journal

Posted by  Shawn Callahan —June 17, 2016
Filed in Insight

Always on the lookout for good note-taking systems, I’m currently trying out a paper-based approach called the Bullet Journal. Here are my thoughts so far.

Read More

Tips for writing winning award submissions

Posted by  Shawn Callahan —May 17, 2016
Filed in Insight

In writing a submission for an award, you need to make your entry memorable and meaningful to the judges. Learn how to bring your submission to life here.

Read More