Author Archive

The link between memory and stories

Posted by  Shawn Callahan —January 8, 2015
Filed in Business storytelling

The link between memory and stories is tightly woven. You can’t understand story without understanding memory. This post looks at some of the research.

Read More

Anecdote’s Top 10 posts of 2014

Posted by  Shawn Callahan —December 22, 2014
Filed in Business storytelling, News

2014, our 10th year in business, was a watershed for Anecdote. Our partner network has grown to 27 partners in 17 countries and it continues …

Read More

Acts of leadership humanity: showing deep respect

Posted by  Shawn Callahan —December 18, 2014
Filed in Anecdotes, Business storytelling

Emil Zátopek was a giant of long distance running. His record still stands as the only person to win gold in the 5000 metre, the …

Read More

How to inspire with stories

Posted by  Shawn Callahan —December 16, 2014
Filed in Business storytelling, Culture

We all want to be inspired. And we all want to inspire others. Parents want to inspire their kids. Business leaders want to inspire the …

Read More

How to build the storytelling habit

Posted by  Shawn Callahan —December 11, 2014
Filed in Business storytelling

Business people love structure. When I ask people after our storytelling workshops what they found most valuable, more often than not they will say they …

Read More

A simple business storytelling mistake

Posted by  Shawn Callahan —December 9, 2014
Filed in Business storytelling, Communication

The word ‘story’ is vexed in business. Imagine this scene. A senior leader stands in front of his people to give a presentation on the …

Read More

Improve sales performance with Storytelling for Sales

Posted by  Shawn Callahan —December 2, 2014
Filed in Business storytelling, Selling

In 1988 I joined the database software company Oracle Systems. I worked in the Canberra sales team, where my job was to demonstrate the technical …

Read More

Starting with your point doubles your business story recall

Posted by  Shawn Callahan —November 21, 2014
Filed in Business storytelling, Communication

We judge stories we hear at work in three ways. First, is it plausible, did this really happen? Second, is this relevant, can it help …

Read More

Book review – Let’s Stop Meeting Like This

Posted by  Shawn Callahan —November 19, 2014
Filed in Culture

Last week Victoria Ward and I wrote an ‘essay in two voices’ giving our impressions of a book called ‘Let’s Stop Meeting Like This‘ by …

Read More

How to spot business storytelling training that delivers

Posted by  Shawn Callahan —November 12, 2014
Filed in Business storytelling

It seems everyone is offering business storytelling training these days. It was certainly rare when we started working with stories 10 years ago but all …

Read More