Author Archive

A new type of political ad airs in Canberra

Posted by  Shawn Callahan —June 6, 2012
Filed in Business storytelling

Yesterday in Canberra a new political advertisement aired for the very first time. As luck would have it I was in Canberra and happened to …

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Diagnosis requires observation—both are essential for good strategy

Posted by  Shawn Callahan —June 5, 2012
Filed in Strategy

An article in the Wall Street Journey describes how medical students at more than 20 medical schools, including Harvard, Columbia and Cornell, attend an art …

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Story quote of the week

Posted by  Shawn Callahan —June 3, 2012
Filed in Business storytelling

Click to see larger version 800×600

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Stories affect a slow burn

Posted by  Shawn Callahan —June 3, 2012
Filed in Business storytelling

This week I presented at the Sydney knowledge management round table and Rod Irwin, the co-ordinator of the group, remarked at just how long one …

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Jonathan Gottschall is turning business storytelling into a toothless tiger

Posted by  Shawn Callahan —May 4, 2012
Filed in Business storytelling

Jonathan Gottschall, a literary scholar, has just written a piece for Fast Company called Why Storytelling is the Ultimate Weapon and in the process has …

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Telling Stories Puts Our Brains in Sync

Posted by  Shawn Callahan —May 1, 2012
Filed in Business storytelling, Communication

Greg Stephens, Lauren Silbert and Uri Hasson are Princeton University neuroscientists who in 2010 conducted a series of experiments showing that an audience’s brains light …

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More thoughts on why we retell stories

Posted by  Shawn Callahan —April 13, 2012
Filed in Business storytelling

The following few paragraphs are part of an exercise I’m doing with Madelyn Blair. We’re writing an Essay in Two Voices, a format invented by …

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Some initial thoughts on why we retell stories

Posted by  Shawn Callahan —March 29, 2012
Filed in Business storytelling, Communication

As soon as I walked into our office I wanted to tell Kevin the story Hugh Grant told on Graham Norton’s talk show last night. …

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In communicating your strategy what do your projects say?

Posted by  Shawn Callahan —March 23, 2012
Filed in Communication, Strategy

What’s more important, what we say or what we do? I think we all know that our actions reveal what’s really important. Actions speak louder …

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KM Australia 2012

Posted by  Shawn Callahan —February 3, 2012
Filed in News

I’m presenting our story work at KM Australia this year (24-26 July) and I’ll also be taking part in the debate, which has been organised …

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