Blog

Do you remember Dave Carroll’s 2009 YouTube sensation, United Breaks Guitars? Well, Dave got in touch with us about business storytelling, details here.

When selling, think about the stories you are triggering for your prospects. Create situations that are remarkable, just like this car salesperson did.

Find out the biggest mistake presenters make when using PowerPoint slides. You might be putting your efforts into the wrong thing.

Sometimes, an completely incorrect story can become universally believed. This post looks at a surprising case and offers a solution.

Read a step by step process for mastering the art of effective business storytelling for technical, analytic and scientific communities here.

Anecdote will be in Silicon Valley this December to deliver two storytelling programs, Storytelling for Sales and Story-powered Culture Change. Learn more.

For luxury brands, where a major goal is to conjure a dream and create meaningful experiences, storytelling is an essential technique. Here’s how to do it.

As a leader, people want to know what you stand for, but how do you get that across quickly? Simple: share a story that illustrates your character.

What makes a compelling story? Why do some stories work while others don’t? Shawn Callahan has shortlisted six common factors every good story possesses.

As this post shows, it’s easy to feel we’re on exactly the same page as others, when in fact we can all be telling ourselves quite different stories.