Author Archive

The uncomfortable thing I keep finding when companies ask me to help with their strategy story

Posted by  Shawn Callahan —May 11, 2026
Filed in Business storytelling, Decision-making, Strategy

When the strategy story reveals there’s no strategy When a company asks me to help them craft their strategy story, I ask for their strategy …

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How Noticing Turns Experiences Into Memories

Posted by  Shawn Callahan —November 12, 2025
Filed in Business storytelling

When people come to our storytelling training, they often say they don’t have any stories to tell. Of course, we know they do. They just …

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James Acaster storytelling

Posted by  Shawn Callahan —September 25, 2025
Filed in Business storytelling

Please watch the 3-minute story below before reading my post. I was listening to James Acaster tell this story about his old band, Pindrop and …

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Do Engineers Tell Stories?

Posted by  Shawn Callahan —September 19, 2025
Filed in Business storytelling

Yesterday, during an online session I ran for 350 people at a large telco, someone asked me: Do left-brained people like engineers tell as many …

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Stop Saying Too Much: A Better Way to Present Strategy

Posted by  Shawn Callahan —September 5, 2025
Filed in Business storytelling, Strategy

Have you ever heard a presentation and an hour later struggled to describe what was said? The problem is usually that presenters try to say …

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Anecdotally Speaking Ranked #6 Among the World’s Best Business Storytelling Podcasts

Posted by  Shawn Callahan —June 2, 2025
Filed in Business storytelling, News

We’re excited to share that Anecdotally Speaking has been ranked number 6 on MillionPodcasts’ list of the best business storytelling podcasts globally. Each week on …

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How to Make Stories Stick: Lessons from Paul McCartney and Everyday Practice

Posted by  Shawn Callahan —January 5, 2025
Filed in Business storytelling

I’m currently working on a new book inspired by the questions my students often ask. It started as me jotting down answers, and now it’s …

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How to tell a clarity story in 15 seconds

Posted by  Shawn Callahan —December 15, 2024
Filed in Business storytelling

Here’s some friendly advice for our Prime Minister, Anthony Albanese. But it holds true for all leaders: People want stories, not lists. Read on for …

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Unlock Your Business Storytelling Superpower: Find Stories, Don’t Craft

Posted by  Shawn Callahan —September 14, 2024
Filed in Business storytelling

This week, I Zoomed with the head of marketing at an insurance company in New York. At one point, he talked about crafting brand stories …

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Make it visual

Posted by  Shawn Callahan —September 4, 2024
Filed in Business storytelling

I’m about halfway through writing a new book in which I recount 40+ tips for business storytelling. It’s the sort of book you can dip …

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