Search Results for: success stories

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What Kevin Hart and Brené Brown can teach us about vulnerability and humour in stories

Posted by  Shawn Callahan —February 10, 2020
Filed in Anecdotes, Business storytelling, Communication

Shawn Callahan shares how Brené Brown and Kevin Hart use vulnerability and humour in communicating their messages in multiple stories.

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Anatomy of a Success Story

Posted by  Kerenza Smith —November 12, 2019
Filed in

Story-Powered Sales Resource Anatomy of a Success Story A Sales Process Guru Meets the Success Story YouTube Link: https://youtu.be/6X0TGi5VJc4 Video Transcript Mike:  We’re going to …

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Embed a new way of thinking with stories

Posted by  Shawn Callahan —May 11, 2017
Filed in Business storytelling, Culture, Leadership Posts

Imagine you want to play your part in a cultural shift you’re helping to make happen at work. This process is how you show people what they need to do.

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Like it or not, stories are shaping your company culture

Posted by  Shawn Callahan —April 28, 2017
Filed in Business storytelling, Culture, Strategy

As a leader, it is your job to understand the vital role stories play in shaping your company culture, and in turn shaping its financial future. Read more.

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Storytelling skills around the world: who can spot stories the best?

Posted by  Mark Schenk —January 18, 2017
Filed in Business storytelling, Insight

In 2011 we launched TheStoryTest.com to help people develop their ability to spot stories. Now armed with 6 years of data, we present the insights here.

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Mix science and storytelling: tell stories about experiments

Posted by  Shawn Callahan —December 2, 2016
Filed in Anecdotes, Business storytelling, Selling

With storytelling, some people say anecdotes are only a single instance of something happening. Learn how experiment stories can help with credibility.

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The role of stories in data storytelling

Posted by  Shawn Callahan —August 4, 2016
Filed in Business storytelling

How do you make sense of a mass of data, to gain insights and inspire people to change? Learn how story techniques can help the data analysis process.

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Keeping oral stories oral for better strategy

Posted by  Shawn Callahan —April 29, 2016
Filed in Business storytelling, Strategy

When you develop a strategy story, moving from oral stories to written stories can have a negative impact on their effectiveness. Find out why here:

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Putting Stories to Work Media Kit

Posted by  Kerenza Smith —February 15, 2016
Filed in

Putting Stories to Work MEDIA KIT Headshots Covers Bio Book description Blurbs/testimonials   HEADSHOTS Download author photo—Shawn Callahan: 1. Small web image: 165px wide x …

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Explaining complex ideas with stories

Posted by  Shawn Callahan —February 3, 2016
Filed in Business storytelling

Oscar nominated movie The Big Short uses some very interesting story techniques when explaining complex ideas. There are some important lessons here:

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