Posts Tagged ‘Insight’

109 – New corn idea falls on deaf ears

Change is challenging, and you can’t expect everyone to pick it up immediately. Listen to hear the story behind the insight that produced the innovation diffusion theory.

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105 – A rose by any other clinical name

Often we dismiss signals that we should interpret. Listen to hear how one woman’s sense of smell established a new field of medicine. Podcasts are …

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102 – Hidden Figures the prequel

Are you looking for a key that will unlock new skills or information? Listen to hear how persistence led Shawn to a groundbreaking discovery.

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096 – Boarders stories and smoking guns

Posted by  Anecdote International —February 23, 2021
Filed in Business storytelling, Insight, Podcast, Strategy

Finding out the details will help you reveal insights. Listen to hear how Airbnb used storyboarding to find insights that influenced their strategy.

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085 – Corporate Storytelling—Narrative insight with Bernard and Tracey Swanepoel

Posted by  Anecdote International —November 24, 2020
Filed in Corporate Storytelling, Insight, Podcast

The shortest distance between two people is a story. Listen to hear strategy and leadership experts Bernard and Tracey Swanepoel share their experience in story listening.

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070 – Prof. Christensen gets the job done

Posted by  Anecdote International —August 11, 2020
Filed in Insight, Podcast, Selling

What job does your customer hire your product to do? In this week’s episode, hear how Professor Clayton Christensen’s market research revolutionised the McDonalds milkshake.

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068 – How to animate Disney executive characters

Posted by  Anecdote International —July 28, 2020
Filed in Communication, Insight, Podcast, Selling

Do you understand what drives your business? Listen to hear how Bob Iger’s insight evolved Disney Animation for the better.

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058 – Pedalling like hell he can

Posted by  Anecdote International —May 19, 2020
Filed in Anecdotes, Insight, Podcast

Do you put 100% effort into everything you do? Is it making a difference to your performance? Listen to this podcast to hear more!

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053 – Andy habits build rapport

Posted by  Anecdote International —January 21, 2020
Filed in Business storytelling, Podcast

Why has the Star Wars character, Baby Yoda, become such a phenomenon? Learn how understanding why this has happened can help your business storytelling.

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052 – Pepsi and Apple in new containers

Posted by  Anecdote International —December 16, 2019
Filed in Business storytelling, Podcast

John Sculley, former CEO of Apple Inc., shares five stories that illustrate the importance of insight and encourage us to think differently.

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