Posts Tagged ‘Communication’
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Years
223 – Shelley Beumont: Storytelling in Communications
In Episode 223 of Anecdotally Speaking, listen to hear Shelley Beumont’s insights into the field of communications, and why storytelling, connection, and authenticity are essential …
Read More208 – Making Numbers Meaningful
In Episode 208 of Anecdotally Speaking, discover how to make abstract concepts relatable and humanize data in business settings. In Episode 208 of Anecdotally Speaking, …
Read More202 – Efficiency versus cost cutting
Reducing waste increases the efficiency of raw material use. But can we all agree that scraping mould off food product prior to packaging may be a little beyond the pale?
Shawn and Mark discuss the relevance of this story to: understanding the difference between efficiency and cost cutting, short ‘single point’ storytelling, the retelling factor in stories with disgust, and the importance of avoiding abstraction in your stories.
Read More162 – Use contrast to make an impact
Experience minus expectation equals satisfaction. Listen to hear how performer Andy Kaufman used contrast to make a real impact on his audience.
Read More149 – Natural selection of the fittest story
Filed in Anecdotes, Business storytelling, Corporate Storytelling, Podcast
If you want to change someone’s mind, you need to find a range of stories, not just one. Listen to hear how Charles Darwin formulated and gained support for his theory of evolution.
Read MoreCommunication is broken
Leaders often assume there’s nothing they can do to improve communication in their organisation, but the solution is relatively simple.
Read MoreThe Science of Storytelling
Over the past 50 years, fascinating research has revealed the impact stories can have when human beings use them to communicate. We summarise our favourite studies.
Read More125 – Lending a hose to neighbours on fire
Filed in Anecdotes, Business storytelling, Communication, Corporate Storytelling, Podcast
Great leaders communicate in ways that change minds and inspire action. Listen to hear how Franklin Roosevelt used an analogy to shift the events of World War II.
Read MoreCan you keep your cool in a tough negotiation?
Filed in Anecdotes, Business storytelling, Communication, Corporate Storytelling
There is no chance of agreement when opposing sides lose their cool. Here’s a story you can enjoy as an anecdote or retell it to make a similar point.
Read More114 – Tails with the Raj of mice and men
Filed in Anecdotes, Business storytelling, Corporate Storytelling, Podcast
Often an idea will need a reality check—can it be executed? Listen to hear how a senior leader at Microsoft discovered the impact of storytelling.
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