Blog

No matter what you’ve decided to do in response to COVID-19, the key step will be communicating your decisions clearly and influentially. You need to find and craft your Response Story. In this post, we explain how.

Read more about Mike Adams, the Head of Story-Powered Sales at Anecdote and the acclaimed author of Seven Stories Every Salesperson Must Tell.

In this uncertain time, how do you talk to your team about what we are facing in a beneficial way? Because we are all impacted and influenced by what other people do, it is important to share positive stories and show through example what to do and how to react.

Many businesses view coronavirus as a time to tread water to get through. However, you could see it as an opportunity to build new skills. We can help.

Meet Paul Honeywell, Chairman of Anecdote and head of the new Anecdote UK office. Read all about Paul’s fascinating career here.

This podcast considers the role of parables in business storytelling, sharing an example which highlights the need to tackle issues at their source.

Shawn Callahan shares how Brené Brown and Kevin Hart use vulnerability and humour in communicating their messages in multiple stories.

As 2020 begins, many leaders will be confidently presenting new strategies and most people will be wearily dismissing them. What key point are they missing?

We are looking for more European partners to sell and deliver our business storytelling training programs. Could you be one of our new partners?

Why has the Star Wars character, Baby Yoda, become such a phenomenon? Learn how understanding why this has happened can help your business storytelling.