Archive for the ‘Business storytelling’ Category

Blog

Zahmoo blog is up and running

Posted by  Shawn Callahan —September 4, 2006
Filed in Business storytelling

If you are interested in the Most Significant Change technique or, more generally, in ways to assess the impact of initiatives that are difficult to measure, then you might like to keep an eye on the ZahmooBlog. We will posting on how MSC is being used and can be used; updates on Zahmoo—the online service for […]

Read More

A whole new mind review

Posted by  Shawn Callahan —September 1, 2006
Filed in Business storytelling

Garr Reynolds over at Presentation Zen has written an excellent review of Dan Pink’s A Whole New Mind. A couple of quotes that stand out: “The future belongs to a different kind of person,” Pink says. “Designers, inventors, teachers, storytellers — creative and empathetic right-brain thinkers whose abilities mark the fault line between who gets […]

Read More

10 reflections on storytelling

Posted by  Andrew Rixon —August 28, 2006
Filed in Business storytelling

It’s good to reflect. Take some time. Sit back… Reflect. Here’s some links to our thoughts on storytelling: Story telling versus story writing Ignite your story telling Telling stories for a living Using storytelling in sales Story spines for sensemaking Using story to communicate who we are Storytelling is more about creating connections than knowledge […]

Read More

How to use the Zaltman Metaphor Elicitation Technique

Posted by  Shawn Callahan —August 27, 2006
Filed in Business storytelling

I’m reading Gerald Zaltman’s How Customers Think. I started from the back because I was attracted to the chapters on story, metaphor and memory. But this morning I starting reading about Zaltman’s metaphor-elicitation technique (MET). It reminded me of Repertory Grid in that it’s an interview technique which uses one idea, or trigger, to probe for […]

Read More

Building trust – find and listen to other’s stories

Posted by  Shawn Callahan —August 26, 2006
Filed in Business storytelling

Karen Armstrong has written a piece in the Guardian today encouraging us to consider and accept multiple perspectives regarding the complex strife in the Middle East. She builds her point of view by comparing the multiple and contradictory stories told in religions and the similarly conflicted narratives told by the protagonists in the current struggle. Her ideas equally […]

Read More

From little things big things grow

Posted by  Shawn Callahan —August 25, 2006
Filed in Business storytelling

I was writing a paper today describing our story-based approach to change and remembered Paul Kelly’s song, From Little Things Big Things Grow. I’d never read the lyrics before and found they sent a shiver up my spine. Paul tells the story of Lord Vestey (owner of a large cattle station) and Vincent Lingiarri (aboriginal leader) and the […]

Read More

Storytelling versus story-writing

Posted by  Shawn Callahan —August 21, 2006
Filed in Business storytelling

One way we help businesses learn and change is to help them find and collect their stories. These business stories are not fancy, crafted stories you might expect an archetypal storyteller to deliver. Rather they are often simple utterances in response to questions like, “So, what happened?” or “What’s going on around here?” These simple […]

Read More

Be an early bird – From story disaster to story master

Posted by  Andrew Rixon —August 17, 2006
Filed in Business storytelling

Here are three signs that you could benefit from our storytelling workshop: Ever felt limited by a ‘dot-point’ type mentality? You find yourself in meetings where there is alot of conflict and people can’t or don’t seem to really listen to you or each other. You are searching for a more humane and meaningful way of […]

Read More

Group vs individual brainstorming

Posted by  Shawn Callahan —August 17, 2006
Filed in Business storytelling

Bob Sutton has noticed that the Wall Street Journal is reporting research suggesting that individual brainstorming (some have called it brain-writing) is more effective that group brainstorming. I’ve also noticed this viewpoint in the Medici Effect. According to Bob this lopsided view is nonsense and he sets about listing the weaknesses contained in the academic […]

Read More

A new applicaton to support Most Significant Change projects

Posted by  Shawn Callahan —August 16, 2006
Filed in Business storytelling

Most Significant Change is a monitoring technique based on the collection and selection of stories. The technique involves collecting stories, gathering people together to talk about them and then selecting the stories they believe are the most significant. This selection process creates new conversations in an organisation while systematically developing an intuitive understanding among staff […]

Read More

Send this to a friend

down
up