Business Storytelling – the rookie error
What’s your reaction when someone, in a business context, says “let me tell you a story?” I often ask this question during our Storytelling for …
Read MoreThe Story of Malaysian Airlines and Business Storytelling
Business Storytelling helps Malaysian Airlines Implement new Ticketing System from Anecdote on Vimeo.
Read MoreBusiness storytellers must tell stories
A quick search on Amazon shows that in 2012 alone there are more than 16 books published on business storytelling. It seems everyone is putting …
Read MoreThe Science of Persuasion
Regular followers of our blog and newsletter, will know we are huge fans of Robert Cialdini and his work on influencing and persuasion. I was …
Read MoreWhat really matters
I read a really interesting interview this morning with Jason Fried, founder and CEO of 37signals, a software company based in Chicago. 37signals are renowned …
Read MoreStrategic accelerators
Hierarchies are great at running established organisations but they are notoriously slow in reacting to major changes. Its not really a problem when your strategy …
Read MoreWill your strategy stick?
The nature of the successful strategy is changing. Today, a company’s success depends in large part on how deeply its strategy is understood and embraced. …
Read MoreSpeaking engagements
Are you organising a conference, event or workshop and want to make it more interesting and engaging? Stuck for ideas or looking for a fresh …
Read MoreHow to respond to misinformation that’s hurting your business
I like to ask senior executives this simple question: is there a story going around your company that’s causing you pain? I remember asking one …
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