Blog

We are often too quick to respond. But if your aim is to persuade then the use of a pause could be vital in changing people’s minds. Learn how here.

Even if you’re not a Game of Thrones fan, Tyrion’s sales pitch to Daenerys is sheer genius and a case study in persuasive language. Learn why in this post.

Anecdote’s Global Partner Jim Signorelli talks about his background in advertising and how he came to be a leader in business storytelling. Read it here:

A business story is not a business story unless it has a point. And not only do you need a point but keeping to the point is just as important.

Mastering good storytelling skills is a must for leaders to communicate strategy and engage people. Here are 4 ways to put stories to work.

Chapter 1 from the upcoming book, Putting Stories to Work by Shawn Callahan. Find out where storytelling skills can really make a difference.

Oscar nominated movie The Big Short uses some very interesting story techniques when explaining complex ideas. There are some important lessons here:

Shawn Callahan talks about Malcolm Gladwell’s The Tipping Point, his own book Putting Stories to Work and why he tells stories that are easy to retell.

The process of mastering business storytelling has four vital disciplines: discover, remember, share, refresh. Find out more about this process here:

Here is a practical guide for leaders to developing and maintaining your business storytelling skills from the foundations to mastery. Find out more here: