Posts Tagged ‘Sales’

116 – The client hero story in your sales example

It’s time to rethink the case study. Listen to hear how a success story can transform your sales process.

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Seven ways to win tenders by thinking like a military commander

Posted by  Mike Adams —March 25, 2021
Filed in Business storytelling, Corporate Storytelling, Selling

Like a General in war, you normally don’t have the full picture in a sales engagement. Nonetheless, it’s the salesperson’s responsibility to know what is going on.

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094 – Building bridges to thaw the frozen

Posted by  Anecdote International —February 9, 2021
Filed in Business storytelling, Podcast, Selling

How can you change the direction of a conversation that is going off track? Listen to hear from storytelling expert and Anecdote Partner, Param Venkat.

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089 – Corporate Storytelling—Sales communication with Mike Adams and Paul Ichilcik

Posted by  Anecdote International —December 22, 2020
Filed in Communication, Corporate Storytelling, Podcast, Selling

The best sellers are the ones who tell stories. Listen to hear Anecdote Principals, Mike Adams and Paul Ichilcik, share their insights on sales communication.

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074 – It’s not how good you say you are

Posted by  Anecdote International —September 8, 2020
Filed in Culture, Podcast, Selling

What happens when you highlight a colleague’s expertise to a prospect? Listen to hear how a simple tweak in conversation can dramatically change the sale.

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Get to know Mike Adams, Head of Story-Powered Sales

Posted by  Mike Adams —April 30, 2020
Filed in Business storytelling, Communication, Selling

Read more about Mike Adams, the Head of Story-Powered Sales at Anecdote and the acclaimed author of Seven Stories Every Salesperson Must Tell.

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