Archive for February, 2013

Blog

Mondegreens, gigs and deliberate practice

Posted by  Mark Schenk —February 27, 2013
Filed in Fun

Last Thursday night, Tony High asked me if I knew what a ‘mondegreen’ was. I had no idea. A quick search of wikipedia revealed that a mondegreen is a term coined for those times when we get the lyrics of a song wrong. But to be a mondegreen, the incorrect version needs to be better, […]

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Story-triggering and behavioural integrity

Posted by  Kevin Bishop —February 27, 2013
Filed in Business storytelling, Employee Engagement, Leadership

People judge their leaders by how their actions align with their words. And how aligned these two things are then triggers stories that get told, and retold, across the organisation. People are looking to see how the messages they hear from their leaders in corporate communications, presentations, and in the organisation’s espoused values actually align […]

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Story quote of the week

Posted by  Daryl Cook —February 22, 2013
Filed in Business storytelling

‘A’ for effort

Posted by  Mark Schenk —February 21, 2013
Filed in Anecdotes, Leadership

As a manager, I have always had a lot of time for people who might not be overly talented but who always try their hardest. Highly talented people who won’t ‘put in’ don’t get much time or attention from me. This afternoon a workshop participant told me a story he heard last week that makes […]

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Storytelling for Sales – First ever public workshop (Melbourne, 20th March 2013)

Posted by  Kevin Bishop —February 18, 2013
Filed in Business storytelling, News

We are all looking for better ways to sell. Better ways to build relationships with our clients. Better ways to understand their needs. Better ways to communicate our products and services with impact. We all want to stand out from our competitors. Anecdote’s Storytelling for Sales Program develop’s your story skills to do exactly that. […]

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Being just like your audience

Posted by  Kevin Bishop —February 12, 2013
Filed in Communication

We have talked a lot in this blog about the power that comes from showing how you are like your audience for improving the effectiveness of your communication. From telling stories that show you are like them (The ‘I’m like you‘ story), to using their words, phrases or idioms. There are a number of ways […]

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Build your storytelling skills at our public workshops

Posted by  Daryl Cook —February 5, 2013
Filed in News

Just a reminder that we’re running a number of events in the coming weeks. We hope to see you at one of these and help you build your storytelling skills. ## Public Workshops We are running two Storytelling for Leaders public workshops. The first workshop will be in Melbourne on Wednesday, 13th February 2013, with […]

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Your stories must be plausible

Posted by  Daryl Cook —February 4, 2013
Filed in Communication

One of the things that we tell people in our workshops is that your stories need to be true, particularly in a business context. Your stories should be genuine and authentic. They must also be accurate, plausible and believable. If they’re not, you run the risk of damaging your credibility. Consider this example of UK […]

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