Archive for 2011

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Story quote of the week

Posted by  Kevin Bishop —July 15, 2011
Filed in Business storytelling

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Story quote of the week

Posted by  Kevin Bishop —July 8, 2011
Filed in Business storytelling

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What is collaboration?

Posted by  Mark Schenk —July 7, 2011
Filed in Collaboration

This question pops up regularly. Shawn blogged about the differences between collaboration and cooperation here and here. The Economist Intelligence Unit provide a paper here describing the difference between collaboration, coordination and cooperation, using trust as one of the key differentiators. Yesterday, I came across this excellent short video from Phil Culhane of the Collaboration […]

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The need to know why

Posted by  Kevin Bishop —July 6, 2011
Filed in Communication

I was reminded, yet again, last week about the power that comes from overtly answering the “why?” question. I was working on a client site when I saw this poster stuck on an external door: The explanation below the main text makes this poster far stronger as an influence tool and more likely to stop […]

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Story quote of the week

Posted by  Kevin Bishop —July 1, 2011
Filed in Business storytelling

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Article: How to make your strategy stick with a strategic story

Posted by  Shawn Callahan —June 27, 2011
Filed in Business storytelling, Strategy

“A company without a story is usually a company without a strategy.” Ben Horowitz, entrepreneur and investor1 Steve Jobs bounces onto the stage and grabs the slide changer from his colleague with a friendly “Thanks Scott”. He’s looking thin and grey, illness having taken its toll, but his energy remains boundless. It’s the 2011 Apple […]

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Story quote of the week

Posted by  Kevin Bishop —June 24, 2011
Filed in Business storytelling

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The problem with ‘motivational speakers’

Posted by  Shawn Callahan —June 20, 2011
Filed in Communication, Employee Engagement

So called ‘motivational speakers’ don’t motivate people to change behaviour. Throughout my career I have been involved in organising, planning and developing a huge number of away days, events, conferences and the like. When you start working on ideas for the agenda, more often than not someone will suggest getting a ‘motivational speaker’ along. This […]

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Storytelling in business: how to use analogies from popular movies

Posted by  Shawn Callahan —June 19, 2011
Filed in Business storytelling

An effective tactic for storytelling in business situations is to tell a story from a movie as an analogy. Just pick a film scene that conveys your message and tell it. My walking buddy, Darren Woolley, shared this nice example with me. Darren’s company, TrinityP3, helps marketing departments of large companies around the world solve […]

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Story quote of the week

Posted by  Kevin Bishop —June 17, 2011
Filed in Business storytelling

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