Archive for 2013


Storytelling for sales – announcing our latest offering

Posted by  Kevin Bishop —January 15, 2013
Filed in Business storytelling

At the end of the day, we are all looking for better ways to sell. This means better ways to build relationships with our clients, to understand their needs and to communicate our products and services with impact. We all want to stand out from our competitors. Anecdote has just launched our Storytelling for Sales […]

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Calling all you story spotters

Posted by  Kevin Bishop —January 11, 2013
Filed in Business storytelling

I have been doing a lot of thinking lately around the concept of story-triggering. How people’s, especially leaders, actions cause people to retell the story of what happened. Shawn wrote a great whitepaper on the role of story-triggering in story-work, if you want to learn more about the concept. But here is where I need […]

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Storytelling Tips for Leaders – Spotting Stories

Posted by  Shawn Callahan —January 10, 2013
Filed in Business storytelling

This is the first in a series we’ve recorded. If you would like to see them every Monday morning subscribe to our YouTube Channel and be notified when they’re uploaded.

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Engaging the C-suite

Posted by  Daryl Cook —January 8, 2013
Filed in Strategy

Last year IBM released their Global CEO Study 2012, which involved more than 1,700 CEOs, general managers and senior public sector leaders from around the globe. It makes for fascinating reading. One of the things that really stood out for me was the finding that most CEOs largely think alike, (their views differed on less […]

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An approach to creating the 2013 you want

Posted by  Kevin Bishop —January 4, 2013
Filed in Communication

The start of a new year is a great time to think about the year ahead. What you want to achieve. What you want to do more of. What you want to stop. Basically to start with a fresh page and think about how you can actively work to create the year you want, rather […]

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