An example of business oral storytelling

Posted by  Shawn Callahan —December 10, 2013
Filed in Business storytelling, Collaboration

Here at Anecdote we focus on oral storytelling. Our network of partners around the world help leaders find and tell business stories to influence, engage and even inspire.

The thing is, there are very few examples of business oral storytelling on the net so we’ve started a little project to tell the stories that are catalogued in our Story Finder collection. In case you haven’t seen it, Story Finder are all the stories we’ve written in our blog that we think a business person might find useful to tell categorised by leadership topics like innovation, resilience and incentives.

Now, I wouldn’t say I’m a great storyteller but what I’ve learnt is that you only get the benefits of storytelling when you are telling a story. So here is our first example. Please let me know what you think.

[soundcloud url=”″ params=”color=ff6600&auto_play=false&show_artwork=true” width=”100%” height=”166″ iframe=”true” /]

About  Shawn Callahan

Shawn, author of Putting Stories to Work, is one of the world's leading business storytelling consultants. He helps executive teams find and tell the story of their strategy. When he is not working on strategy communication, Shawn is helping leaders find and tell business stories to engage, to influence and to inspire. Shawn works with Global 1000 companies including Shell, IBM, SAP, Bayer, Microsoft & Danone. Connect with Shawn on:

Comments Off on An example of business oral storytelling