Archive for 2017
How to use story skills for great causes
Read how Paul Costello uses story skills to counter negative stories and overcome racism in his work with government and non-profit agencies.
Read MoreHow to capture stories using places and props
Where are some of your story-places – where stories gather to tell themselves? What props do you use to get the stories to flow? Find some ideas here.
Read MoreWhy your business should be selling through storytelling
Selling through storytelling is very effective. This article explores the vineyards of the Yarra Valley, where stories are selling wine by the boot-load!
Read MoreStorytelling skills around the world: who can spot stories the best?
In 2011 we launched TheStoryTest.com to help people develop their ability to spot stories. Now armed with 6 years of data, we present the insights here.
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