Many posts ago, we shared the example of the Ritz Carlton demonstrating that ‘A company that values customer service should be teeming with customer service stories’.
Here’s another living example: Sparkspace
They have created a dedicated blog to record remarkable customer service. This is how they started with the idea.
We’ve challenged our company to create 100 customer service “sparks” over 100 days. The sparks can be simple gestures or grand WOW experiences. The catch is that they must be something we may not have done before this challenge.
Isn’t it just a wonderful way to engage staff in doing the right thing and inspiring good action (through stories of their colleagues). And this can be so easy to implement.
Not a bad challenge to start the new year with!