Are companies in Australia blogging?
A quick question for everyone. Are you aware of any Australian companies who are blogging inside the firewall? I’m working with a mid-sized professional service firm to introduce blogging and we were wondering whether other Australian companies were doing anything in this space.
Love to hear your thoughts.
Shawn, author of Putting Stories to Work, is one of the world's leading business storytelling consultants. He helps executive teams find and tell the story of their strategy. When he is not working on strategy communication, Shawn is helping leaders find and tell business stories to engage, to influence and to inspire. Shawn works with Global 1000 companies including Shell, IBM, SAP, Bayer, Microsoft & Danone. Connect with Shawn on:
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Hi Shawn
I believe Telstra are trialing blogs on their intranet.
Susan
Hi Susan, do you know what area in Telstra? Is it a test of the IT aspects or do they have a specific business application they are addressing. My original white paper on how to use blogs to create new social networks was sparked by talking to the salesforce at Telstra.
There is precious little data on this topic- and around Australian blogging in general.
Is there a research opportunity here?