We use cartoonists to illustrate archetypes as part of the sensemaking process. This is a fun activity which has the serious side of helping to illustrate an organisation’s culture through the depiction of prevalent archetypes. Finding good cartoonists can be tricky but here is a great place to start in Australia—the Australian Cartoonists’ Association. It is important to find performance cartoonists; people who can draw and redraw characters in front of an audience.

Thanks to my old friend David Pope for helping me find cartoonists over the years. I believe he has been nominated for another Stanley award this year. Good luck David.