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Some good quotes in support of narrative in business

Posted by  Shawn Callahan —January 30, 2005
Filed in Business storytelling

If you are building a business case to use narrative techniques in your organisation, here are some great quotes to sprinkle throughout the story you might tell your executive.

About  Shawn Callahan

Shawn, author of Putting Stories to Work, is one of the world's leading business storytelling consultants. He helps executive teams find and tell the story of their strategy. When he is not working on strategy communication, Shawn is helping leaders find and tell business stories to engage, to influence and to inspire. Shawn works with Global 1000 companies including Shell, IBM, SAP, Bayer, Microsoft & Danone. Connect with Shawn on:

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