Posts Tagged ‘Future’

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Stop presenting the strategy and start communicating it

Posted by  Paul Ichilcik —February 3, 2020
Filed in Business storytelling, Communication, Strategy

As 2020 begins, many leaders will be confidently presenting new strategies and most people will be wearily dismissing them. There’s a story behind this common disconnect. To download a PDF version of this article, click here. To watch our short video series where Paul shares insights from this article, click here. Mind over what matters […]

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How to use storytelling for deeply analytic and scientific communities

Posted by  Shawn Callahan —January 23, 2019
Filed in Business storytelling, Communication

Last month I had the opportunity to give a 90-minute talk to 16 Silicon Valley CEOs in San Jose. They all believed in business storytelling and wanted to dig into the practicalities of the skill. One of the questions they had was, ‘How do you do storytelling with deeply analytic and scientific communities, both internally […]

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