Posts Tagged ‘Shifting perspectives’

Replay 023 – Industrial design with child’s play

To put your customer first, you need to be able to see things from their perspective. Listen to hear how a 7-year-old girl prompted Doug Dietz to redesign his MRI machine.

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Never let a good story get in the way of the truth

Posted by  Shawn Callahan —March 4, 2019
Filed in Business storytelling

Sometimes, an completely incorrect story can become universally believed. This post looks at a surprising case and offers a solution.

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023 – Industrial design with child’s play

Posted by  Anecdote International —June 18, 2018
Filed in Anecdotes, Business storytelling, Podcast

Everyone sees the world differently – especially children, who are often overlooked when it comes to the customer user experience.

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