Posts Tagged ‘Efficiency’
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202 – Efficiency versus cost cutting
Reducing waste increases the efficiency of raw material use. But can we all agree that scraping mould off food product prior to packaging may be a little beyond the pale?
Shawn and Mark discuss the relevance of this story to: understanding the difference between efficiency and cost cutting, short ‘single point’ storytelling, the retelling factor in stories with disgust, and the importance of avoiding abstraction in your stories.
Read MoreWhy you must complete that shitty first draft, and fast
When preparing a story or a pitch remember the principle of the shitty first draft. Embrace it as this is the first step to where the real rewards lie.
Read MoreWhy leaders need good storytelling skills – Part 2
Mastering good storytelling skills is a must for leaders to communicate strategy and engage people. Here are 4 ways to put stories to work.
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