As a leader, people want to know what you stand for, but how do you get that across quickly? Simple: share a story that illustrates your character.

What makes some systems work better than others? Why is Brazilian football better than the rest of the world? Sometimes it’s worth the effort to find out…

Storytelling with an emotional impact is a great way to grab people’s attention and make a serious point, as we hear in this week’s podcast:

This episode of the podcast tells the story of Janusz Kamiemski, who saw an opportunity to chase his dream, followed it, and got a surprise at the end.

Sometimes people get things wrong, but the true test of character is what we do after find out we got it wrong, as the story of this engineer demonstrates.

A story type we love here at Anecdote is a story about a scientific experiment. Our new podcast looks at the story of a street corner study and its results.

We’re told we need to know our story—the story of our product, our program, the change we’re making, but no-one is showing us how. Find out at this event.

This post contrasts the price driven approach of souvenir-vendors vs storytelling sales techniques applied by a charity shop. The lesson? No story, no sale.

How do you make sense of a mass of data, to gain insights and inspire people to change? Learn how story techniques can help the data analysis process.

Here is a practical guide for leaders to developing and maintaining your business storytelling skills from the foundations to mastery. Find out more here: