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028 – Hot Brazilians futsal weapon

Posted by  Anecdote International —August 15, 2018
Filed in Business storytelling, Podcast

What makes some systems work better than others? Why is Brazilian football better than the rest of the world? Sometimes it’s worth the effort to find out…

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018 – Are you married?

Posted by  Anecdote International —May 15, 2018
Filed in Anecdotes, Business storytelling, Podcast

Storytelling with an emotional impact is a great way to grab people’s attention and make a serious point, as we hear in this week’s podcast:

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015 – Empty bunks in tall ships

Posted by  Anecdote International —April 18, 2018
Filed in Anecdotes, Podcast

This episode of the podcast tells the story of Janusz Kamiemski, who saw an opportunity to chase his dream, followed it, and got a surprise at the end.

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007 – Saving the Citicorp skyscraper

Posted by  Anecdote International —February 19, 2018
Filed in Business storytelling, Podcast

Sometimes people get things wrong, but the true test of character is what we do after find out we got it wrong, as the story of this engineer demonstrates.

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005 – The street corner experiment

Posted by  Anecdote International —February 5, 2018
Filed in Business storytelling, Podcast

A story type we love here at Anecdote is a story about a scientific experiment. Our new podcast looks at the story of a street corner study and its results.

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How to reduce your story anxiety

Posted by  Shawn Callahan —December 12, 2017
Filed in Events, Leadership Posts

We’re told we need to know our story—the story of our product, our program, the change we’re making, but no-one is showing us how. Find out at this event.

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Storytelling sales techniques: no story, no sale

Posted by  Tom Graves —February 17, 2017
Filed in Anecdotes, Selling

This post contrasts the price driven approach of souvenir-vendors vs storytelling sales techniques applied by a charity shop. The lesson? No story, no sale.

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The role of stories in data storytelling

Posted by  Shawn Callahan —August 4, 2016
Filed in Business storytelling

How do you make sense of a mass of data, to gain insights and inspire people to change? Learn how story techniques can help the data analysis process.

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Putting Stories to Work – Mastering Business Storytelling – Introduction

Posted by  Shawn Callahan —January 12, 2016
Filed in Business storytelling, News

Here is a practical guide for leaders to developing and maintaining your business storytelling skills from the foundations to mastery. Find out more here:

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Putting Stories to Work

Posted by  Kerenza Smith —December 17, 2015
Filed in

Putting Stories to Work MASTERING BUSINESS STORYTELLING The award-winning business book by Shawn Callahan—Founder of Anecdote—about Mastering Business Storytelling. Learn the business storytelling secrets Shawn …

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