Archive for the ‘News’ Category

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Yammer Opens Doors to Sales Opportunities with Storytelling

Posted by  Shawn Callahan —January 18, 2014
Filed in Business storytelling, News

Late last year we helped Yammer’s Customer Success Managers build their story capability across their global team using our Storytelling for Leaders Program. They learned how to tell, elicit and trigger stories. And like many companies we work with our story-listening techniques are a real eye-opener for them. Today we’re delighted we can share this […]

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Storytelling for Leaders workshop in Los Angeles

Posted by  Shawn Callahan —January 6, 2014
Filed in Business storytelling, Communication, News

In 92 days we’ll be running Storytelling for Leaders workshop in Los Angeles. I’m looking forward to this week in LA because I’ll have just finished a week-long road trip with my brother between San Francisco and LA (should create lots of stories) and we are planning a get together for fellow business storytelling practitioners […]

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IABC Survey shows strategic narratives linked to effective change

Posted by  Shawn Callahan —October 21, 2013
Filed in News, Strategy

The International Association of Business Communications (IABC) recently published the findings from its internal communication (iC) survey for 2013. It was interesting to see it had an entire section dedicated to strategic narratives. Here are some of the results. The survey sampled 215 Internal Communication professionals across Australia. 28% of the companies have a strategic […]

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Storytelling for Sales Public workshop in Melbourne – only 2 days to go

Posted by  Kevin Bishop —March 18, 2013
Filed in Business storytelling, News

We are all looking for better ways to sell. Better ways to build relationships with our clients. Better ways to understand their needs. Better ways to communicate our products and services with impact. We all want to stand out from our competitors. Anecdote’s Storytelling for Sales Program develop’s your story skills to do exactly that. […]

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Storytelling for Leaders – London

Posted by  Daryl Cook —March 14, 2013
Filed in News

We’re very excited to announce that we’ll be running our popular *Storytelling for Leaders* program in London on Monday, 17th June 2013. This opportunity doesn’t present itself that often, so we hope you can join us. Early-bird tickets are on sale until the 12th April. Register now »

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Storytelling for Sales in Melbourne

Posted by  Daryl Cook —March 7, 2013
Filed in News

Continuing our series of public workshops in 2013, we’re really excited about running our *Storytelling for Sales* program in Melbourne on Wednesday, 20th March 2013. Great sales people are great storytellers. But we often assume this a natural gift that you either have, or you don’t. It’s not the case. We can all use the […]

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Storytelling for Sales – First ever public workshop (Melbourne, 20th March 2013)

Posted by  Kevin Bishop —February 18, 2013
Filed in Business storytelling, News

We are all looking for better ways to sell. Better ways to build relationships with our clients. Better ways to understand their needs. Better ways to communicate our products and services with impact. We all want to stand out from our competitors. Anecdote’s Storytelling for Sales Program develop’s your story skills to do exactly that. […]

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Build your storytelling skills at our public workshops

Posted by  Daryl Cook —February 5, 2013
Filed in News

Just a reminder that we’re running a number of events in the coming weeks. We hope to see you at one of these and help you build your storytelling skills. ## Public Workshops We are running two Storytelling for Leaders public workshops. The first workshop will be in Melbourne on Wednesday, 13th February 2013, with […]

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Storytelling for Leaders — Webinars

Posted by  Daryl Cook —January 23, 2013
Filed in News

We’ve been privileged to have had the opportunity to run our workshops right around the globe, but we don’t get the chance to do it quite as often as we’d like. So, to reach out to a broader audience, we thought it would be worthwhile to offer a version of our popular [Storytelling for Leaders](http://www.anecdote.com/storytelling-program.php) […]

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Storytelling for Leaders — Canberra workshop

Posted by  Daryl Cook —January 21, 2013
Filed in News

We’ve just released tickets for our [Storytelling for Leaders](http://www.anecdote.com/storytelling-program.php) program in Canberra on Friday, 15th February 2013. Tickets for this workshop are $695, which includes our [Deliberate Practice Program](http://www.anecdote.com/storytelling-dpp.php) valued at $420, and is fully catered. » Register now We haven’t run one of these public workshops in Canberra for a couple of years, so […]

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