Archive for the ‘Business storytelling’ Category
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3 simple ways to improve your sales pitch
How do you apply the power of storytelling to pitching big ideas? Here are three ways to improve your sales pitch that might make all the difference.
Read MoreMoving tourism from experience to stories
Businesses that move tourism beyond experience to stories will differentiate themselves and be sought out by the many people who hear the stories. Why?
Read MoreWhy don’t people believe you are telling the truth?
If you assert something as a fact less than half of the people listening will believe you. How do you make sure people know you are telling the truth?
Read More5 simple ways to improve your business stories
Good business storytelling doesn’t have to be difficult or complicated. Here is a handy checklist with 5 easy ways to improve your business stories.
Read MoreAssertions are red, stories are blue
There is a big difference between assertions and stories. Most business talk is full of assertions but they are hard to remember. There is a better way.
Read MoreWhy marketing and sales need to embrace the art of storytelling
Marketing and sales remain important engines for business so how can the art of storytelling help with transition to the new business environment?
Read MoreCase studies are dead. Long live success stories
Filed in Business storytelling, Communication, Employee Engagement
How do you make case studies interesting to read, easy to recall and effortless to retell? Anecdote Partner, Indranil Chakraborty, shares tips here:
Read MoreHow to influence decision makers with stories
Most of the decisions experienced leaders make, day in and day out, are intuitive. How can you use stories to influence decision makers? Find out here:
Read MoreLeadership, storytelling and the power of connection
Storytelling is the oil that makes change processes run smoothly. If you struggle to use the power of stories, this book by Raf Stevens was written for you.
Read MoreHow to counter half-truths and lies with a better story
A knee jerk reaction to counter half-truths and lies is to set everyone straight with the facts. This is the worst approach. See why and what to do instead.
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