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How do you apply the power of storytelling to pitching big ideas? Here are three ways to improve your sales pitch that might make all the difference.

Businesses that move tourism beyond experience to stories will differentiate themselves and be sought out by the many people who hear the stories. Why?

If you assert something as a fact less than half of the people listening will believe you. How do you make sure people know you are telling the truth?

Good business storytelling doesn’t have to be difficult or complicated. Here is a handy checklist with 5 easy ways to improve your business stories.

There is a big difference between assertions and stories. Most business talk is full of assertions but they are hard to remember. There is a better way.

Marketing and sales remain important engines for business so how can the art of storytelling help with transition to the new business environment?

How do you make case studies interesting to read, easy to recall and effortless to retell? Anecdote Partner, Indranil Chakraborty, shares tips here:

Most of the decisions experienced leaders make, day in and day out, are intuitive. How can you use stories to influence decision makers? Find out here:

Storytelling is the oil that makes change processes run smoothly. If you struggle to use the power of stories, this book by Raf Stevens was written for you.

A knee jerk reaction to counter half-truths and lies is to set everyone straight with the facts. This is the worst approach. See why and what to do instead.