Author Archive


Business storytelling consultants: Melbourne, Canberra, Sydney Australia

Posted by  Shawn Callahan —February 24, 2010
Filed in Business storytelling, News

Anecdote helps you harness the natural power of stories to bring your strategy to life. We help you tell your strategic story and then engage your employees in the strategic process so everyone has a hand in creating it. The result is a strategy everyone understands in concrete, specific terms where the level of commitment […]

Read More

Book review: Switch—How to Change Things When Change is Hard

Posted by  Shawn Callahan —February 18, 2010
Filed in Business storytelling

It was going to be difficult to surpass their last book, Made to Stick, where they showed us that people wont pay attention unless our message is simple, unexpected, concrete, credible, emotional and a story. And it was going to be even harder practising what they preached to make Switch stick. But I’m delighted to […]

Read More

Some tips for capturing stories on video

Posted by  Shawn Callahan —February 17, 2010
Filed in Business storytelling

A few nights ago I watch Changeling starring Angelina Jolie. It’s directed by Clint Eastwood (has he ever directed a dud movie?) and I was fascinated by a short documentary we found in the DVD extras where Clint explained why he never calls out ‘Action’ when directing a scene. As an actor Clint found a […]

Read More

Collaboration provides autonomy

Posted by  Shawn Callahan —February 15, 2010
Filed in Collaboration

Last week I started a new Making Strategies Stick project with a large IT company. The guys I’m working with are the technical sales folk and as we were working out their strategic story they mentioned that the passion that was once there for their products seemed to be waning among some of their technical […]

Read More

Leaders should tell a story to explain why

Posted by  Shawn Callahan —February 11, 2010
Filed in Business storytelling, Leadership Posts, Strategy

On a recent trip to Canberra I was lining up to board the plane. Behind me was a young family. Their young son, probably four or five, was quizzing his dad. The boy said: “Why are we in the line?” “Because we are getting on the plane,” his dad replied. “Why are we getting on […]

Read More

One public workshop this year: influencing change with stories

Posted by  Shawn Callahan —February 2, 2010
Filed in Business storytelling, News

We often get asked whether we are running any public courses on our techniques but for the last couple of years we have reserved these courses for our clients. But this February and March we are running one workshop on influencing change with stories in collaboration with Kevin Bishop, most recently the Royal Bank of […]

Read More

Keeping richness in our decision making

Posted by  Shawn Callahan —February 2, 2010
Filed in Anecdotes

Jean Louis Rodolphe Agassiz (1807–73) was a Swiss-born American zoologist and geologist who taught at Harvard. Imagine that you went to Louis Agassiz’s laboratory at Harvard as a student. Agassiz would place a small tin pan in front of you with a small fish and utter the stern requirement that you “should study it, but […]

Read More

The Mahout, the Elephant and the Path—an analogy for change

Posted by  Shawn Callahan —January 25, 2010
Filed in Communication

Dan and Chip Heath have a new book coming out (Feb) and they sent me a copy of the first chapter. The title is Switch and like their last best seller, Made to Stick, it promises to be a keeper. It’s all about how to motivate people to change. The first chapter has left an […]

Read More

Creating more humanistic workplaces

Posted by  Shawn Callahan —January 15, 2010
Filed in Culture, Employee Engagement

“If you go into a grey concrete box with one little window, it’s claustrophobic, it’s cold. If you put a skylight in it and you make the window bigger and put a tree outside and put wood on the floor, it gets better. And it can get better and better until it becomes a humanistic […]

Read More

A story designed to change your mind

Posted by  Shawn Callahan —January 11, 2010
Filed in Anecdotes, Business storytelling

Seth Godin has a new ebook out called What Matters Now. It consists of 80 or so thought leaders each with a page to talk about an idea that matters to them. Each idea is summed up in a single word such as Dignity, Autonomy, Attention, Difference. You can download the ebook here. Dan and […]

Read More

Send this to a friend