Author Archive

Storytelling in business: how to use analogies from popular movies

Posted by  Shawn Callahan —June 19, 2011
Filed in Business storytelling

An effective tactic for storytelling in business situations is to tell a story from a movie as an analogy. Just pick a film scene that …

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The power of subtle stories

Posted by  Shawn Callahan —June 15, 2011
Filed in Anecdotes, Business storytelling

Sunday mornings is a favourite time of the week for me. I get up early and go walking with my friend Darren Woolley. The conversation …

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On narratives

Posted by  Shawn Callahan —May 25, 2011
Filed in Business storytelling, Strategy

John Hagel has written an interesting post on the importance of narratives in providing persistent context for our lives, organisations and society. The post is …

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Provide your example before your reasons—introducing PERP

Posted by  Shawn Callahan —May 13, 2011
Filed in Communication

I want to expand a little on Mark’s post and on the communication structure we’re proposing. I hope you don’t mind, but let me start …

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Using a story structure to encourage clicks

Posted by  Shawn Callahan —May 12, 2011
Filed in Business storytelling

A nice storytelling cliff hanger to get us to click. From NeuroCooking Save Rock Creek Hills Park! Posted: 08 May 2011 02:26 PM PDT We have …

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Tom Peters on Stories and Leadership

Posted by  Shawn Callahan —May 6, 2011
Filed in Business storytelling, Leadership Posts

Click to see larger version 800×600

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Steve Denning: practising what we preach?

Posted by  Shawn Callahan —April 28, 2011
Filed in Business storytelling

Why would one of the world’s foremost business storytelling experts say he was going to use storytelling to convey his message and then not tell …

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Announcing the New York Storytelling for Business Leaders workshop

Posted by  Shawn Callahan —April 26, 2011
Filed in Business storytelling, News

    Event Registration Online for Storytelling for Business Leaders – New York    

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The essentials of business storytelling – slide share

Posted by  Shawn Callahan —April 17, 2011
Filed in Business storytelling, Communication

The Essentials of Business Storytelling View more presentations from Shawn Callahan

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