Author Archive

Spanish Storytelling for Leaders

Posted by  Shawn Callahan —September 23, 2014
Filed in Business storytelling, News

Early this year we appointed two business partners in Mexico, one in Mexico City (Jesus Trejo) and the other in Monterrey (Astrolab). Of course this meant …

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4 business women show their business storytelling skills

Posted by  Shawn Callahan —September 5, 2014
Filed in Business storytelling

Last year I wrote a post called 9 Video Clips of Business Leaders Sharing Business Stories and it was brought to my attention that 8 of the 9 …

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The best way to improve your storytelling is with feedback

Posted by  Shawn Callahan —September 2, 2014
Filed in Business storytelling

Last week we had a fun online event with our business partners. Using Soundcloud a bunch of us recorded a story or two and shared …

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How to trigger the retelling of foundation stories

Posted by  Shawn Callahan —August 14, 2014
Filed in Business storytelling

Every organisation, big or small, needs a foundation story that illustrates what’s important to them, what they stand for. But it’s important to remember that …

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Anecdote turns 10

Posted by  Shawn Callahan —August 11, 2014
Filed in News

10 years ago on this date I wandered into the registration office to register Anecdote as a new business with the view that we could …

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2 simple ways to help you remember a business story

Posted by  Shawn Callahan —July 17, 2014
Filed in Business storytelling

Imagine you’re in a meeting and one of your colleagues makes the bold statement, ‘We need a big initiative here. It’s really the only way …

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How an Indian hotel chain turned their customer satisfaction around using stories

Posted by  Shawn Callahan —July 15, 2014
Filed in Business storytelling

Two years ago Mark and I flew to New Delhi to run a public Storytelling for Leaders program. This public program was an extended version …

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A business story – take responsibility

Posted by  Shawn Callahan —July 3, 2014
Filed in Anecdotes, Business storytelling

Business stories don’t need to be fancy. They should be told just like you would tell it if you were catching up with a colleague …

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One way to make your stories even more meaningful

Posted by  Shawn Callahan —July 1, 2014
Filed in Business storytelling

Sometimes it’s a good idea to finish a story so that the audience has to put some pieces together to get what the story is …

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The Power of Failure Stories

Posted by  Shawn Callahan —June 13, 2014
Filed in Business storytelling

Your willingness to share a failure can have a powerful effect. I remember this one clearly. It was a real punch to the gut. I …

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