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Once you learn how to spot stories you need to build your business storytelling repertoire by developing the vital habit of noticing stories. Here’s how:

This video describes a simple method to help you to remember stories so you can tell them off the cuff at the most effective times.

The link between memory and stories is tightly woven. You can’t understand story without understanding memory. This post looks at some of the research.

2014, our 10th year in business, was a watershed for Anecdote. Our partner network has grown to 27 partners in 17 countries and it continues …

Emil Zátopek was a giant of long distance running. His record still stands as the only person to win gold in the 5000 metre, the …

We all want to be inspired. And we all want to inspire others. Parents want to inspire their kids. Business leaders want to inspire the …

Business people love structure. When I ask people after our storytelling workshops what they found most valuable, more often than not they will say they …

The word ‘story’ is vexed in business. Imagine this scene. A senior leader stands in front of his people to give a presentation on the …

In 1988 I joined the database software company Oracle Systems. I worked in the Canberra sales team, where my job was to demonstrate the technical …

We judge stories we hear at work in three ways. First, is it plausible, did this really happen? Second, is this relevant, can it help …