Author Archive

Business Storytelling: Natural talent or acquired skill?

Posted by  Mark Schenk —November 11, 2015
Filed in Business storytelling

Is effective business storytelling a natural talent that is only available to the gifted few? Or is it really about a program of deliberate practice?

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Giving strategy a soul with strategic stories

Posted by  Mark Schenk —October 22, 2015
Filed in Communication, Strategy

As many as 80% of companies do not really understand their strategies. Obviously, this is a big problem. How can strategic stories help?

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3 simple ways to improve your sales pitch

Posted by  Mark Schenk —July 20, 2015
Filed in Business storytelling, Selling

How do you apply the power of storytelling to pitching big ideas? Here are three ways to improve your sales pitch that might make all the difference.

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Why don’t people believe you are telling the truth?

Posted by  Mark Schenk —July 14, 2015
Filed in Business storytelling

If you assert something as a fact less than half of the people listening will believe you. How do you make sure people know you are telling the truth?

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Assertions are red, stories are blue

Posted by  Mark Schenk —July 7, 2015
Filed in Business storytelling, Communication

There is a big difference between assertions and stories. Most business talk is full of assertions but they are hard to remember. There is a better way.

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Are you aiming for strategy or strategic clarity?

Posted by  Mark Schenk —May 25, 2015
Filed in Business storytelling

Achieving strategic clarity is harder than it might seem. Having a concrete story explaining what you want to achieve and why is paramount. Find out how:

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How to detect lies with a storytelling technique

Posted by  Mark Schenk —May 8, 2015
Filed in Communication

Physical cues to detect lies have a fairly high failure rate. Find out how to detect lies a lot more accurately using a storytelling technique.

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How to build your decision making skills using storytelling

Posted by  Mark Schenk —May 4, 2015
Filed in Business storytelling

Build your employees decision making skills so that they learn to effectively tackle complex issues by playing this smart game today. Find out more here:

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Tap into the power of storytelling while we’re in the US

Posted by  Mark Schenk —April 29, 2015
Filed in Business storytelling, Events

We’re in Orlando for our first Association for Talent Development (ATD) Conference. Connect with us and tap into the power of storytelling.

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Storytelling techniques that get people’s attention

Posted by  Mark Schenk —April 24, 2015
Filed in Business storytelling

What can you do to hold people’s attention in a meeting? How do you stop interruptions? Find out how storytelling techniques make people more attentive.

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