Blog

People often make one of two mistakes when they tell stories. The sweet spot of effective storytelling lies between these 2 errors, here’s how to find it.

Anecdote had a booth at the ATD Conference 2017. We found simple messaging – that stories are powerful – was key in attracting people. Watch our video here.

Do you think stories in business situations are a waste of time? If so, this post will highlight how you can more effectively communicate ideas at work.

Shawn Callahan’s book, Putting Stories to Work, has been awarded a joint Gold Medal at the Axiom Business Book Awards. Learn about his writing journey here.

In 2011 we launched TheStoryTest.com to help people develop their ability to spot stories. Now armed with 6 years of data, we present the insights here.

Apply MBWA and just by being out there at the coalface, you’ll help tackle a key source of change resistance – anti stories. Learn how it works here.

Storytelling skills don’t develop by chance – this post will teach you how to spot a story and begin building your story repertoire. Get started now.

Increase the effectiveness of your sales force by developing their storytelling skills. They will become much more influential in changing minds.

To be an impressive presenter you can spend hours crafting slides and get your delivery word-perfect. But, to have impact you must be a great communicator.

The internal communications team is often given the task of communicating strategy throughout an organisation. Find out why leaders should be the channel.