Author Archive

That’s how we do it

Posted by  Mark Schenk —April 5, 2012
Filed in Anecdotes

We’ve all heard it. “That’s how we do things around here.” It brooks no argument and is a strong signal that changing the behaviour might …

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Strategic stories provide the gist

Posted by  Mark Schenk —February 19, 2012
Filed in Strategy

People need the gist: the context, the big picture, the why, before the details become important or meaningful. Read this piece of text from Drew …

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Similar cultures separated by a common language

Posted by  Mark Schenk —February 16, 2012
Filed in Anecdotes, Fun, News

I’ve been in San Diego for the past three days – mainly holiday but with two speaking engagements for the annual leadership get-together for Sharp …

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May your festive season be filled with stories

Posted by  Mark Schenk —December 22, 2011
Filed in Anecdotes, News

From a story perspective, Christmas is a prolific time of year. As we gather with friends and families we recall the memories of the past …

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Strategic stories – tackling the anti-stories

Posted by  Mark Schenk —October 19, 2011
Filed in Business storytelling, Strategy

We have been helping organisations transform their strategies into concrete and memorable narratives for quite a few years now. In every organisation we’ve worked with …

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The tough side of business storytelling

Posted by  Mark Schenk —September 23, 2011
Filed in Business storytelling, Leadership Posts, Strategy

Steve Jobs introduced iCloud at Apple’s WorldWide Developers Conference in June 2011 . iCloud is Apple’s ‘next big thing’. After explaining the iCloud concept, Steve …

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Story quote of the week

Posted by  Mark Schenk —September 2, 2011
Filed in Business storytelling

What is collaboration?

Posted by  Mark Schenk —July 7, 2011
Filed in Collaboration

This question pops up regularly. Shawn blogged about the differences between collaboration and cooperation here and here. The Economist Intelligence Unit provide a paper here …

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Storytelling to make messages stick

Posted by  Mark Schenk —May 13, 2011
Filed in Business storytelling, Communication

I’m reading an advance copy of Andrew O’Keeffe’s new book ‘Hardwired Humans: Successful Leadership Using Human Instincts’. I am looking forward to meeting Dr Jane …

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Special offer – storytelling skills workshop

Posted by  Mark Schenk —May 9, 2011
Filed in Business storytelling

Last few days…. Leaders can dramatically improve their ability to inspire, influence and engage both staff and customers by tapping into the natural power of …

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