Archive for 2022
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Years
Replay 126 – Company values give confidence
Company values enable your people to act quickly and with confidence. Listen to hear a story of values in action from Mars.
Read MoreTo lead a sales team, you must manage the stories they tell and hear
Filed in Business storytelling, Corporate Storytelling, Leadership Posts, Selling
You cannot succeed in sales leadership without managing and leveraging your team’s stories. Read how this practice helped a sales leader in a global organisation.
Read More164 – You don’t need to be an expert
You don’t need to be an expert to develop expertise. Listen to hear how Lisa Blair beat the odds and went from sailing novice to record breaker.
Read More163 – Understand the culture you’re operating in
With experience, listening and empathy, you’ll come to understand cultural nuances. Listen to hear James Mills, Global Vice President of Sales at Mars Wrigley, talk …
Read More162 – Use contrast to make an impact
Experience minus expectation equals satisfaction. Listen to hear how performer Andy Kaufman used contrast to make a real impact on his audience.
Read More161 – Plans often go astray
As the saying goes, the best-laid plans of mice and men can still go wrong. Listen to hear what a group of economists proposed to eradicate an issue impacting a series of childcare centres.
Read More160 – Challenge your assumptions
Great insights come from breaking free of your assumptions. Listen to hear how a high school dropout went on to win the Fields Medal.
Read MoreA company story is more than a single story
Filed in Business storytelling, Corporate Storytelling, Strategy
A company is defined by its stories. Shawn explains what every business needs to consider when crafting a company story.
Read More159 – Try and try and try again
If you truly care about your idea and persist with it, you won’t need every available resource or qualification to innovate. Listen to hear the story behind the Wright brothers’ first flight.
Read More158 – Don’t argue, influence
You can be efficient with things, not people. Listen to hear how Richard Branson led Mike Oldfield to a career-defining moment.
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